Understanding the Power of Free Bonuses in Sales

What is the primary reason for offering free items in sales?

• To enhance the perceived value of the purchase

• To boost customer satisfaction

• To reduce production costs

• To increase the product's price

In the bicycle example, what additional items were offered to influence the purchase decision?

• A helmet and gloves

• A water bottle and pump

• A set of lights and a high-visibility vest

• A repair kit and lock

According to research, how much did sales increase when a bonus item was added to a product?

• 25%

• 73%

• 50%

• 90%

What psychological tactic is implied when a deal is advertised at the last minute?

• Generosity

• Abundance

• Scarcity

• Exclusivity

Why is offering bonus items considered cost-effective for salespeople?

• They are always free to provide

• The cost is small compared to the profit from the sale

• They significantly increase the product's price

• They require no additional effort

What is a key strategy for using bonus items effectively in sales?

• Offer them only after the purchase

• Include them in every sale regardless of customer interest

• Advertise them as the main product

• Use them when a customer hesitates to finalize a purchase

What is included in the 'Golden Facebook Ads' bonus?

• A guide to creating Facebook pages

• A collection of tested Facebook ads

• A list of Facebook ad policies

• A tutorial on Facebook ad design

Which bonus helps in setting up a sales funnel?

• Cold calling scripts

• Sales page outlines

• High converting opt-ins

• Emotional buzz word list

What is the purpose of the 'Emotional Buzz Word List' bonus?

• To create emotional ads

• To enhance copywriting with impactful words

• To list common emotional triggers

• To provide emotional support to salespeople

What does the 'Live Replay Review of Websites' bonus offer?

• A live chat with the instructor

• A review of personal websites

• A tutorial on website design

• Tips to optimize and improve sales pages