
Understanding Sunk Costs and Decision Making

Interactive Video
•
Business
•
9th - 10th Grade
•
Hard
Jennifer Brown
FREE Resource
10 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was the main reason for General Motors' decision to close some of its factories?
To expand into new markets
Due to a lack of demand for their products
To increase production of sedans
To reduce environmental impact
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In the toy company example, what is the term used for the $40,000 already spent?
Opportunity cost
Variable cost
Fixed cost
Sunk cost
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why should sunk costs be ignored in decision-making?
They are part of the total cost
They increase potential profits
They do not affect future costs and benefits
They are recoverable
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In the second scenario, what should the toy company do if the additional cost is $110,000 and the expected revenue is $100,000?
Decrease production
Increase production
Stop production
Continue production
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a common mistake people make when dealing with sunk costs in investments?
Ignoring potential profits
Selling stocks immediately
Holding onto stocks hoping for recovery
Investing in low-risk options
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is an example of a sunk cost in a relationship?
Mutual friends
Shared interests
Time already spent
Future plans together
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What lesson can be learned from the examples of Google Glass and Microsoft Zune?
Ignore past investments if they are not profitable
Always invest in new technology
Focus on marketing strategies
Continue investing in failing products
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