Craft Singles: The Journey of Processed Cheese

What was the initial public reaction to Craft Singles when they were first introduced?

• They were considered too expensive for most households.

• They were immediately accepted as a healthy option.

• They were only popular in Europe.

• People were skeptical about their longevity and authenticity.

Where did the origins of processed cheese that became known as American cheese begin?

• France

• Germany

• Switzerland

• Italy

Who was the pioneer behind the industrialization of cheese production in the US?

• Arnold Novatsky

• James Lewis Craft

• Fritz Stetler

• Valter Gerber

What innovation in the 1950s helped Craft Singles become a household staple?

• Creation of cheese powder

• Invention of cheese-flavored snacks

• Development of peelable cheese slices

• Introduction of cheese in cans

What was the major issue with Craft Singles' packaging in 2023?

• The cheese was melting too quickly.

• The slices were too thin.

• The packaging was not eco-friendly.

• Plastic was embedded in the cheese slices.

What claim about Craft Singles was deemed deceptive by the Federal Trade Commission?

• The cheese was imported from Switzerland.

• The slices were calorie-free.

• The cheese was 100% natural.

• Each slice contained 5 oz of milk.

According to FDA standards, what percentage of cheese curd must a product contain to be labeled as cheese?

• More than 30%

• More than 51%

• More than 60%

• More than 75%

What is the current legal label for Craft Singles?

• American cheese

• Natural cheese slices

• Pasteurized prepared cheese product

• Pasteurized processed cheese food

Which company was formed after the merger involving Craft Foods Group?

• Craft Hind Company

• Philadelphia Cheese Co.

• Manderly International

• Oscar Meyer Inc.

What trend in consumer behavior has affected the sales of Craft Singles since 2014?

• Focus on natural and healthy foods

• Increased demand for processed foods

• Rise in vegan diets

• Preference for imported cheeses