Gatorade vs. Powerade: The Battle for Sports Drink Supremacy

Gatorade vs. Powerade: The Battle for Sports Drink Supremacy

Assessment

Interactive Video

Business

9th - 10th Grade

Hard

Created by

Nancy Jackson

FREE Resource

10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the primary reason for the development of Gatorade?

To create a new soda flavor

To compete with Powerade

To enhance the taste of water

To address dehydration in athletes

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who was the key figure behind the creation of Gatorade?

Dr. Robert Cade

Dwayne Douglas

Michael Jordan

David C. Morley

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What significant event helped boost Gatorade's popularity in the sports community?

Partnering with Coca-Cola

Launching a new flavor

Becoming the official drink of the NFL

Winning a legal battle

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which advertising campaign featured Michael Jordan and became iconic for Gatorade?

Impossible is Nothing

Taste the Feeling

Be Like Mike

Just Do It

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was Powerade's initial market share compared to Gatorade's in 1997?

50% vs. 50%

15% vs. 73%

30% vs. 70%

25% vs. 75%

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a key factor in Powerade's struggle to compete with Gatorade?

Limited distribution

Lack of flavors

Insufficient marketing

Higher sugar content

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company acquired Quaker Oats to gain control over Gatorade?

Coca-Cola

Unilever

Nestle

Pepsi

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