Stakeholder Mapping Quiz

What is the primary purpose of stakeholder mapping in a business?

• To create a financial plan

• To map out employee roles

• To design a marketing strategy

• To understand and manage relationships with stakeholders

Which of the following is the first step in stakeholder mapping?

• Engaging stakeholders

• Identifying stakeholders

• Analyzing stakeholders

• Categorizing stakeholders

When analyzing stakeholders, what are the two key questions to consider?

• Their communication style and language

• Their age and experience

• Their interest and influence

• Their financial status and location

In the 2x2 matrix used for categorizing stakeholders, which category includes those with high influence and high interest?

• Key players

• Keep satisfied

• Minimal effort

• Keep informed

What is the main focus when engaging stakeholders categorized as 'keep satisfied'?

• Providing regular updates

• Meeting their needs without overwhelming them

• Involving them in all decisions

• Ignoring them

Which step involves creating an engagement strategy for stakeholders?

• Identifying stakeholders

• Analyzing stakeholders

• Categorizing stakeholders

• Engaging stakeholders

In the McDonald's example, who are considered the 'key players'?

• Competitors

• Regulators

• Local governments

• Customers and shareholders

For McDonald's, which group needs to be kept informed about the new burger launch?

• Competitors

• Franchise owners

• Regulators

• Employees

Why might McDonald's not focus heavily on the 'minimal effort' group?

• They have high influence

• They are not interested in the menu changes

• They are key players

• They are regulators

What is the benefit of stakeholder mapping for McDonald's in launching a new product?

• It increases the number of stakeholders

• It reduces production costs

• It ensures effective communication and prioritization

• It helps in financial planning