PESTLE Analysis Quiz

What is the primary purpose of PESTLE analysis in strategic management?

• To assess external factors affecting a business

• To evaluate internal business processes

• To determine product pricing strategies

• To analyze employee performance

Which of the following is an example of a political factor in PESTLE analysis?

• Government regulations

• Technological advancements

• Consumer preferences

• Economic growth

How did McDonald's respond to Brexit-related political changes?

• By closing UK restaurants

• By focusing on local sourcing within the UK

• By increasing imports from the EU

• By reducing menu prices

What economic strategy might McDonald's adopt during a recession?

• Promote value-for-money options

• Expand into new markets

• Increase advertising spending

• Focus on premium menu items

Which social factor has McDonald's adapted to in India?

• Demand for luxury dining

• Preference for vegetarian options

• High beef consumption

• Interest in fast food

How has McDonald's utilized technology to enhance customer experience?

• By reducing menu options

• By eliminating online orders

• By increasing staff numbers

• By introducing self-service kiosks

What legal change did McDonald's respond to in 2022?

• Increased minimum wage

• New health and safety regulations

• Ban on fast food advertising

• Mandatory calorie information on menus

Why is it important for businesses to stay updated with legal changes?

• To expand internationally

• To reduce employee numbers

• To increase product prices

• To avoid penalties and reputational damage

What is McDonald's goal regarding its packaging by 2022?

• To use 100% non-recyclable materials

• To source 100% of packaging from renewable, recycled, or certified materials

• To eliminate all packaging

• To increase packaging costs

How does McDonald's demonstrate its commitment to environmental sustainability?

• By reducing menu variety

• By increasing carbon emissions

• By minimizing waste and promoting recycling

• By using more plastic packaging