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WorksheetsDirect & Online MKT
Total questions: 19
Worksheet time: 10mins
Name
Class
Date
1.
Compaign that seeks a quickly response with clients?
a)
Online Marketing
b)
Direct Marketing
c)
Traditional Marketing
d)
Digital tools
2.
Types of Online Marketing:
a)
Face 2 face, kioks, catalogs
b)
Direct mailing, email & blogs
c)
Ads, kiosks, Pop ups
d)
Websites, Ads, Social Networks
3.
Activities that includes Online MKT
a)
Marketing research
b)
Mobile Mail
c)
Automatic Vending
d)
All of the above
4.
When we talk about TV Marketing and Telemarketng... is it the same?
a)
yes is the same
b)
No is not the same
c)
Is not the same but it it similar
5.
Online Marketing can be divided into two:
a)
Electronic Commerce & Internet
b)
Internet and Social Networks
c)
Commercial online Services & Internet
d)
All of the above
6.
Unfairness, irritation and Fraud are types of:
a)
Ethical issues
b)
Public Policies
c)
Advantage of direct MKT
d)
Disadvantages of Online activities
7.
The domain initiated by Custumers and targeted to business
a)
B2B
b)
C2B
c)
B2C
d)
C2C
8.
The domain initiated by business and targeted to Custumers
a)
B2B
b)
C2B
c)
B2C
d)
C2C
9.
Are parts for and effective website and the 7 C´s
a)
Email, social networks, banners
b)
Commitment, Content, Connection
c)
Communication, Convinient,
d)
context, change, commerce
10.
Incorporates animation, video, sound and Intereactive
a)
Related Ads
b)
Pop ups
c)
Interinitials
d)
Multimedia ads
11.
Online marketing is part of direct marketing
a)
True
b)
False
12.
Most common form of advertising
a)
Banners
b)
Pop ups
c)
Emailing
d)
Multimedia Ads
13.
Includes the information of the costumers
a)
Custumer Profile
b)
Database
c)
Client Analysis
d)
The survey
14.
Activities of direct and Online MKT brings benefits to________
a)
Sellers
b)
Buyers
c)
Buyers & Sellers
d)
All of the above
15.
How many channels does direct MkT has
a)
6
b)
8
c)
9
d)
5
16.
Another name for Online MKT
a)
Cyber Mkt
b)
internet Mkt
c)
web Mkt
d)
all of the above
17.
Advantage of direct mkt
a)
saves time
b)
a lot of promotions and discounts
c)
fad and style
d)
find new clients, cost effective
18.
In how many forms can we find online mkt
a)
3
b)
5
c)
4
d)
3
19.
Other forms of online promotions
a)
mail, social clubs
b)
banners, pop ups, rich media
c)
radio, telemarketing
d)instagram
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