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Strategy

Total questions: 10

Worksheet time: 7mins

Name
Class
Date
1.
Which of these are strategies?
a)
My strategy is to internationalise
b)
My strategy is to outsource non-core work
c)
My strategy is to increase my R&D spend
d)
None of the other three
2.
Activities are the basis of competitive advantage according to Porter
a)
True
b)
False
3.
Operational effectiveness is the best way of gaining sustainable competitive advantage
a)
True
b)
False
4.
Uber was a good example of a blue ocean strategy
a)
True
b)
False
5.
AirBnB was a good example of a blue ocean strategy
a)
True
b)
False
6.
Porter says there are three generic strategies
a)
True
b)
False
7.
Ikea (internationally) is an example of
a)
a low cost strategy
b)
A differentiated strategy
c)
a market segment focused differentiated strategy
d)
a market-segment cost-focused strategy
8.
If an industry sector has highly unionised labour, this is likely to effect the industry profitability
a)
Negatively (ie less profitable)
b)
Positively (ie more profitable)
9.
High barriers to entry are likely to make an industry
a)
More profitable
b)
Less profitable
c)
My head hurts, stop asking me these questions
10.
Toyota entered the US market on the basis of a low cost strategy
a)
True
b)
False