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WorksheetsSEM 4.1
Total questions: 28
Worksheet time: 26mins
The International Olympic Committee selects which country will host the Olympics.
True
False
In the true spirit of the Olympics, political situations are never taken into account when deciding on the host city.
True
False
Playing in the World Cup can have a major financial impact on a nation's soccer industry.
True
False
China sometimes censors movies it imports from other countries.
True
False
Facebook is not popular in many developing nations because people in those countries often do not own smartphones, which are needed to access social media websites.
True
False
Which American professional sports league often seeks out players from Latin America?
The World Wrestling Federation
The National Football League
The National Basketball Association
Major League Baseball
Piracy is a particular problem for the film industry in
China
Germany
Canada
Great Britain
A business project in which two or more organizations work together and share the costs and profits is called
An industry
Infrastructure
A joint venture
Piracy
A Disney Resort is scheduled to open here in 2015.
Shanghai
Hong Kong
Orlando
Mumbai
The industry trend for soccer indicates a shrinking audience interest.
True
False
Marketing decisions are never based upon industry trends.
True
False
Specific sports, music, dancing, entertainment, and celebrations can be considered part of the culture of a group of people.
True
False
The marketplace in North America has become very culturally diverse.
true
False
If a U.S. sports and entertainment business wants to enter the global marketplace, it must have a website to reach potential customers and fans from around the world.
True
False
__________ serves as the international governing body for the game of soccer.
NFL
NSL
FIFA
NCAA
One of the best strategies for growing a sports or entertainment business is to
avoid differentiation
ignore cultural
differences
exclude data on global
trends
consider international
marketing
One major global trend in recent years is the growth of this sport in China.
American football
golf
lacrosse
curling
Which company has been working hard to provide social media access to people in developing countries who lack access to smartphones?
Tumblr
Snapchat
Which annual music business convention showcases culturally diverse music from around the world?
SXSW
Cinco de Mayo
FIFA
Bumbershoot
What amendment to federal education law prohibits discrimination against females in school sports?
Equal Rights Amendment
Title IX
Americans with Disabilities Act
Civil Rights Act of 1964
Which of the following is determined by the multiplier effect?
the indirect economic impact
the direct economic impact
the profit margin
the gross national product
Over the past four decades, Title IX has helped begin the slow equalization of access to sports for all minorities.
True
False
All of the following are steps in the host selection process for the Olympics EXCEPT
site visits by the selection committee
paying large fees to the members of the International Olympic Committee
examination of the potential host city's infrastructure
an elaborate marketing campaign
Marketers in the United States have found only limited opportunities to connect with Hispanic Americans.
True
False
When an event has __________, the number of opportunities for men and women is roughly the same.
Gender Equity
Piracy
Censorship
Box office
__________ is the theft of copyrighted material.
Gender Equity
Piracy
Censorship
Box Office
The act of altering or editing media that is considered objectionable is called __________.
Gender Equity
Piracy
Censorship
Box Office
The U.S. film market's income from ticket sales is referred to as the __________.
Gender Equity
Piracy
Censorship
Box Office
