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IB2CO-2 Persuasion

Total questions: 15

Worksheet time: 7mins

Name
Class
Date
1.

The article in your worksheet is titled The Art of Persuasion because

a)

it focuses on verifiable facts

b)

it considers other than just facts and scientific evidence.This is a correct answer

c)

it has to do with the beauty of persuasion.

2.

The video presentation is titled The Science of Persuasion because

a)

it focuses on verifiable evidence.

b)

it considers beauty as secondary.

c)

it mentions scientists who have used persuasion.

3.

Which is NOT a rule of thumb mentioned as a valid factor in persuasion?

a)

Reciprocity

b)

Liking

c)

Expenses

4.

Reciprocity is about:

a)

giving and receiving.

b)

only about giving the right samples.

c)

only about obtaining something through persuasion.

5.

What is better to give when applying the principle of reciprocity?

a)

Something expected.

b)

Something unexpected.

c)

Something reciprocal.

6.

The principle of scarcity states that people:

a)

want things that are scarce.

b)

are scared of not having certain things.

c)

a good persuader should not scare prospective clients.

7.

The principle of authority is very similar to:

a)

Ethos

b)

Pathos

c)

Logos

d)

Auctoritas

8.

The principle of consistency asks that

a)

you do not change your mind while speaking.This is a wrong answer

b)

you inform your audience what your message consists of.

c)

you look for commitments that can be made.

9.

A good example of consistency is:

a)

"This presentation consists of points 1, 2 and 3."

b)

Asking for something small before asking for something bigger.

c)

Asking consistent rhetorical questions.

10.

One important factor in the principle of liking is:

a)

Give samples like your example.

b)

We like people who are similar to us.

c)

Make the audience like you by being nice to them.

11.

Paying people compliments is a good persuasive strategy.

a)

Yes

b)

No

12.

The principle of consensus states that

a)

people look to the actions of others to determine their own.

b)

People take action when there is agreement with their group.

c)

Establish consensus by giving concrete examples.

13.

A prop is:

a)

an appropriate example.

b)

a proposition of consensus.This is a wrong answer

c)

something you wear or use to establish convincing context.

14.

A sample is is something

a)

you sell at a low price.This is a wrong answer

b)

something you give without charge.This is a correct answer

c)

something you ask for in order to test the market.

15.

In the Power Point slides you should:

a)

include all the details of your proposition.

b)

include only main ideas.

c)

include varied transitions and different animations.