WorksheetsUnit 3
Total questions: 14
Worksheet time: 1hrs 5mins
Merchandise displays basically informs customers what the store is selling. It projects the_________ of store and what is it known for selling.
style
image
pattern
size
A good window display or frontal displays is the first thing shoppers notice when they walk past the store. ___________shoppers to step into the store by capturing their attention.
encourage
discourage
prevent
lose
With careful planning of displays, an invisible pathway can be created throughout the store for customers to view the extended range of merchandise a store is offering, hence increasing ________ for the store.
staff turnover
sales
loss of customer
loss of supplier
A layout plan is a_______ of the store.
pattern
style
map
size
The layout plan is mostly used internally during the initial __________ and planning.
store folding up
store set-up
store round up
store relief
Grid store layout is normally used by
Discount stores
Supermarkets
Specialty stores,
Department stores,
Loop / Racetrack layout is used in
Megastore
Specialty stores,
Discount stores
Hypermarkets,
When planning store displays, it is important to consider the amount of_________ available.
staff
profit
space
business
In any space, there will be __________ spots. The challenge is how to turn cold spots to hot spots so that every space is fully utilized to maximise sales and profits.
hot and cold
warm and warmest
cold and coldest
melted and freezed
Usually, the ______ and high margin merchandise are placed in the hot spots.
low seller
best-seller
no seller
unpopular
There are 2 main types of windows, namely, ___________back windows.
closed- and open
thrown and reveal
seen and unseen
white and black
______________/ product-specific fixtures are also free-standing but they are usually made from cheaper materials, thus projecting a value image.
Promotional
expensive
luxury
poor
___________products are products that customers do not think much when purchasing.
destination
Impulse
adjacent
color of merchandise
Push products at the back of the shelves to the front.
fronting
fullstock up
facing
2 fingers spacing
