WorksheetsFinal Quiz
Total questions: 16
Worksheet time: 6mins
Which of the below items are the top 5 key priorities for GCM Regional marketing & Ecommerce Team?
Digital Products & Channels
Drive Direct Relationships
Strengthen Positioning in Leisure Segment
All the above
What is the YTD Web Direct room revenue share % in GCM region?
18.8%
30.6%
11.8%
5.3%
Which platform is not under Web Direct?
Hilton APP
Hilton Link
Hilton.com
Expedia
By latest, how many video views generated for Xiyouji videos?
2.7mil
27mil
127mil
270mil
The Chinese for Xiyouji is
希游记
希游季
希游集
希游计
Which is the correct URL for GCM’s MINI-GM website?
Hilton.com.cn/mini-gm
Hilton.com.cn/minigm
Minigm.hilton.com.cn
Mini-gm.hilton.com.cn
How many kids have joined our GCM’s MINI-GM program?
520
>5,000
>1,500
>15,000
F&B Outlet Revenue 的占F&B Total Revenue 2018的比例是多少？
41.58%
58.46%
49.68%
43.25%
在广告文案中，以下哪个词语不属于高风险的绝对化用语？
Best hotel in the City
旅客的最佳出行选择
高尚优雅的环境
独一无二的美食体验
以下哪个选项不属于希尔顿Demand Generation的项目：
PPC
META Search
Email marketing
Affiliate
以下哪个渠道不属于酒店行业“垂直媒体(VERTICAL MEDIA)”?
大众点评
百度搜索
飞客茶馆
客乐芙
中文App可以服务以下哪些人群？
有预订代码的本地企业客户
计划出境游希望转发酒店信息给到微信好友的用户
有预订代码的本地团队用户
以上都是
2018年截止到目前，GCM MECC处理的case数量是多少？
>2450
>5040
>10800
>12700
OKR全称是什么？
Objective by Key Result
Optimization by Key Result
Opportunity by Key Result
Objective by Key Research
参加本次workshop的男同学(酒店和regional)有几位？
4
5
6
7
你觉得Flora凶吗(本题不计分，大胆作答)？
凶
不凶
有一点凶
