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Quiz Review Part 2 - Careers in Radio

Total questions: 12

Worksheet time: 2mins

Name
Class
Date
1.

What is a General Manager?

a)

The person charged with managing the day-to-day finances

does just that, tracking the flow of the bottom line and keeping the station out of

the red.

b)

The person everyone tries to please, has a way of dictating that station’s

tempo and personality and whose management style is often reflected by those under him or her.

c)

Duties cover management of certain administrative and clerical staff, but these

also could fall under the station’s controller or bookkeeper.

2.

What is a Program Director? Or Programming Director?

a)

Responsible for the programming content at more than one station. They work closely with talent and are involved in developing winning promotions that promote the programming side.

b)

Logic dictates that stations with an all-talk or news format place much greater emphasis on this position than those with music entertainment formats.

c)

The number two person at a radio station is often the person or the

controller, depending on the organization.

3.

What is a Producer?

a)

They work closely

with talent and are involved in developing winning promotions that promote the

programming side.

b)

Spin verbal magic, whether it’s between musical sets, as part of a morning or afternoon drive team.

c)

Work with DJs and program hosts to put a show on the air that brings all expectations to life, in animated, aural “3-D.”

4.

What is a Music Director?

a)

To screen incoming public service announcements (PSAs) from organizations seeking to promote to a charity or nonprofit event.

b)

They are the station’s talent base and represent the station at scheduled events and appearances.

c)

This person selects the

music and determines what gets airplay and what doesn’t.

5.

What is a News Director?

a)

Defines the journalistic standards for the station and manages the reporting staff at news/talk stations.

b)

They exercise professional, journalistic judgment in investigating, reporting, interviewing, writing, editing and delivering news stories, often with the abilities to ad lib as needed.

c)

This person selects the music and determines what gets airplay and what doesn’t.

6.

What is a News Reporter?

a)

Must have strong management and motivational

abilities, knowledge of the local market and key decision makers, and be savvy in

advertising and marketing areas.

b)

They exercise professional, journalistic judgment in investigating, reporting, interviewing, writing, editing and delivering news stories, often with the abilities to ad lib as needed.

c)

On the local level, the task of compiling ratings research and generating promotional copy for sales could well be the domain of a sales manager or even sales assistant.

7.

What is a Production Director?

*Select all that apply.*

a)

Involved with the planning, coordination and control of manufacturing processes.

b)

Folks working in this area may either report to sales or report to the

operations/programming department or directly to the GM, depending on the station.

c)

Spins verbal magic, whether it’s between musical sets, as part of a morning or afternoon drive team or as hosts of programs designed to inform, provoke, entertain or enlighten the listening

audience.

8.

What is a Public Relations Director?

* Select all that apply.*

a)

Involved with the planning, coordination and control of manufacturing processes.

b)

Deal with the press and serve as station spokespeople.

c)

To screen incoming public service announcements (PSAs) from organizations seeking to promote to a charity or nonprofit event. Often they write, produce and host community-oriented programs that showcase local leaders and focus on topics related to social, civic or political issues.

9.

What is a Director of Sales?

*Select all that apply.*

a)

May also serve as general manager for one of the stations within the network.

b)

Charged with hiring and inspiring sales management and setting the example

and pace for local, regional and national sales account executives who all aspire to the same thing: meeting or surpassing set sales quotas.

c)

Identifies new sales talent – coaching, training, counseling and

motivating them to succeed on all levels.

10.

What are On-Air Personalities?

a)

The voices of radio bring a station’s call letters to life, hooking listeners and drawing

ratings for those stations that are personality-driven.

b)

Spin verbal magic, whether it’s between musical sets, as part of a morning or afternoon drive team or as hosts of programs designed to inform, provoke, entertain or enlighten the listening audience.

c)

Deal with the press and serve as station spokespeople.

11.

What is (audio) input? Answer all that apply.

a)

Audio input devices are used to capture sound. In some cases, an audio output device can be used as an input device, in order to capture produced sound.

b)

Audio input devices allow a user to send audio signals to a computer for processing, recording, or carrying out commands.

c)

It is NOT used to capture sound. It only outputs device sound.

d)

Although the input takes in signals from a variety of sources, it can only produce from selective visual and audio devices.

12.

What is (audio) output? Answer all that apply.

a)

The audio out is an analog signal meaning you could directly plug headphones or speakers to that port and get sound, because it is outputting an analog signal.

b)

So you have to plug the optical cable into a device that converts digital data into analog sound.

c)

To its output, you connect loudspeakers or headphones.