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WorksheetsSocial Media, # activism, and Fyre
Total questions: 40
Worksheet time: 24mins
Activism is...
taking action to affect social change
being against something
fighting the government
Started by Lance Armstrong, a portion of this rubber bracelets sales went to aid those with cancer.
WWJD
For Casey
Livestrong
#Kony
The RED project, founded in 2006, is meant to have the consumer purchase red products in order to support...
Those living with HIV/AIDS
Those Living with Heart Disease
Those Living with Ebola
Those Living with Depression
Every November, millions of men participate in Movember, a slacktivist campaign in which men grow a mustache in order to raise money for...
Heart Disease
Prostate Cancer
Lung Cancer
Brain Cancer
The Ice Bucket Challenge was designed to raise support for people struggling with...
Multiple Sclerosis
Cystic Fibrosis
Muscular Dystrophy
Amyotrophic Lateral Sclerosis
The fyre festival targeted:
Teens
Millenials
Baby boombers
All of the above
The location of the #fyrefestival was in:
Jamacia
Mexico
Bahamas
Virgin Isles
Which celebrity was a partner in the festival?
Snoop Dog
Slim Thug
Ja Rule
Post Malone
A band that was "booked" as the headliner was:
Queen
Blink 182
Rihanna
Metallica
Who was the macro influencer that was paid $250 K for one Insta post on the Fyre Festival?
Kendall Jenner
Pewdipie
Nash Grier
Jeffery Starr
A term that millenials use is "FOMO". What is "FOMO"?
A type of music festival
Fear Of Missing Out
A brand for Musicians
Fyre Of Music Opinion
Influencers were promised ___________________________ for posting videos, tweets, pictures at the event.
Yachts
Private jets
Luxury villas
All the above
The big problem with the influencers in association with The Fyre Fest was :
No real planning, budget
Consumers were not aware the influencers were being paid to promote it
lack of cash flow
No villas
What is influencer marketing?
The use of a celebrity to promote a product
The use of someone with influence over a group of people to promote a product
The use of a Youtuber to promote a product
The use of any social media to promote a product
A take away from the "luxury" music fest could be :
The beach and music go hand in hand
advertise big and hope everything works out
Millenials and Gen Z trust influencer marketing
All the above
Someone with a large online following:
Celebrity
Consumer
Social media influencer
Brand page
What celebrity has the most Instagram followers?
Selena Gomez
Justin Bieber
Cristiano Ronaldo
Taylor Swift
The tweet that deystroyed the social media influence was a single image of:
the campsite
the cheese sandwich
the planes
a fraud document
What happens to Billy McFarland, the organizer of the failed #fyrefestival?
He is found not guilty.
He has to pay a fine of one million dollars.
He is sentenced to six years in prison.
He is on the run, and nobody knows where he is.
What percent of teens use more than one social media site?
52%
65%
82%
74%
What percent of bosses check social media before hiring a new employee?
40%
50%
60%
70%
Which of the following celebrities is NOT considered a social media influencer?
Cameron Dallas
The Professor
Selena Gomez
Zach King
Cristiano Ronaldo
What is a millenial? Someone who was born between:
1944-1964
1965-1979
1980-1994
1995-2015
Most of your teachers are Generation Xers. They are someone who was born between:
1944-1964
1965-1979
1980-1994
1995-2015
You belong to Generation Z. That is someone who is born between:
1944-1964
1965-1979
1980-1994
1995-2015
Who is the top watched vlogger among teens today?
David Dobrik
Ninja
DanTDM
Markiplier
