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WorksheetsChapter 18 Review
Total questions: 18
Worksheet time: 9mins
Which of the following refers to the ways stores use floor space to facilitate sales and serve customers?
Interior Displays
Storefront
Store Interior
Store Layout
Point-of-Purchase displays are a consumer sales promotion device.
True
False
Colors found opposite each other on the color wheel are called ________________ colors.
Uncomplimentary
Complementary
Formal
Informal
_____________ Merchandising coordinates all of the physical elements in a place of business to project an image to customers.
Formal
Informal
Display
Visual
Your store is under construction because there is not a functional way to facilitate and promote sales. Your store is in need of a better _____________ ______________.
Formal Balance
Informal Balance
Store Layout
Interactive Kiosk
______________ _______________ are displays that may coincide with seasons or holidays.
Store Decorations
Interactive Kiosks
Formal Balance
Informal Balance
Timothy took his family to Disney's Magic Kingdom, upon arrival they decided to get fast passes for all of the top rides. There was a stand alone ____________ in the middle of the park that allowed him to quickly book the fast passes.
Marquee
Kiosk
Prop
Focal Point
Which of the following is a step in "creating a display?"
Select Merchandise
Select Type of Display
Choose Setting
All Selections are Steps in "Creating a Display"
______________ refers to the relationship between and among objects in a display.
Formal Balance
Informal Balance
Proportion
Focal Point
The picture is an example of which of the following?
Formal Balance
Informal Balance
Display
Marquee
Placing several smalls items together with one large item is known as Formal Balance of a display.
True
False
On a _______________ outside of Publix, the words read "Chicken Tender Sub is on sale for $6.99.
Kiosk
Display
Marquee
Fixture
A display should not support a positive business image.
True
False
The person in the picture is using a _____________ to assist in the marketing of their store.
Kiosk
Prop
Focal point
Fixture
The last step in the "Creating a Display" process is which of the following?
Choose Setting
Manipulate the Artistic Elements
Evaluate the completed display
None of the Selections
A display can be ineffective if the lighting is not proper to its proportion.
True
False
The person in the picture is in the act of ________________ _______________.
Formal Balance
Informal Balance
Display Maintenance
Store Layout
What colors are opposite one another on the color wheel?
Adjacent Colors
Triadic Colors
Complementary Colors
Principle Colors
