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Summit 1, Unit 7. Vocabulary

Total questions: 16

Worksheet time: 4mins

Name
Class
Date
1.

Which techniques are being used in this ad?Pr

a)

Provide a snob appeal

b)

Associate positive qualities with a product.

c)

jump on the bandwagon

2.

Choose the techniques used in this ad.

a)

Associate positive qualities with the product

b)

Play on people's hidden fears

c)

Provide facts and figures

3.

Choose the techniques used in this ad.

a)

Provide Testimonials

b)

Play on people’s patriotism

c)

Convince people to “join the bandwagon”

4.

Choose the techniques used in this ad.

a)

Provide Testimonials

b)

Provide “snob appeal”

c)

Manipulate people’s emotions

5.

Which 2 techniques are employed in this add?

a)

Provide a snob-appeal

b)

Provide Testimonial

c)

join the bandwagon

6.

Which 3 techniques are used in this ad?

a)

Provide a snob-appeal

b)

Provide Testimonial

c)

Play on people's hidden fears

d)

Play on people's hidden fears

e)

Manipulate people's emotions

7.

Select the technique used in the ad

a)

Associate positive qualities with a product

b)

Manipulate people's emotions

c)

Play on people's hidden fears

8.

Select the technique:

a)

Provide a snob appeal

b)

Associate positive qualities

c)

Join the bandwagon

9.

Choose the technique

a)

Manipulate people's emotions

b)

Play on people's hidden fears

c)

Join the bandwagon

10.

Select 2 techniques used in this ad.

a)

Play on people's patriotism

b)

Join the Bandwagon

c)

Provide testimonials

d)

Manipulate people’s emotions

11.

Select the technique:

a)

Associate positive qualities with the product

b)

Convince people to “join the bandwagon”

c)

Play on people’s patriotism

12.

Select the technique:

a)

Associate positive qualities with the product

b)

Convince people to “join the bandwagon”

c)

Provide facts and figures

13.
a)

Play on people’s hidden fears

b)

Manipulate people’s emotions

c)

Associate positive qualities with the product

14.

Select the correct technique:

a)

Join the bandwagon

b)

Associate positive qualities with a product

15.

Choose the techniques used in the add:

a)

Provide a snob appeal

b)

Join the bandwagon

c)

Provide testimonial

16.

Choose the techniques used in this ad.

a)

Provide Testimonials

b)

Provide “snob appeal”

c)

Manipulate people’s emotions