The __________________________ states, "The development of a comprehensive business plan shows whether or not a business has the potential to make a profit."

1. Although clarifying direction in the business plan lets you know where you're starting, ________________________ allows you to have goals to reach for.

A business plan conveys the ___________________________ of your business, including titles of directors or officers and their individual duties.

Graphics can make the business plan longer, ______________________________________.

There are ___________________ primary parts to a business plan.

A ____________________________ describes the nature of your business and list the marketplace needs that you are trying to satisfy.

With the exception of the ______________________, all of the information in the executive summary should be covered in a concise fashion and kept to one page.

If you own an established business, you will be requested to supply ____________________ related to your company's performance.

Every business is structured ___________________.

The primary purpose of a business plan is to define what the business is or what it intends to be over time.

Marketing plans can be shared with the executive candidates or desired partners to help convince them of the potential for the business, and persuade them to join the team.

Effective business writing is easy to read.

The mission statement should highlight the strengths of your overall plan and therefore be the last section you write.

The Mission Statement – This explains what your business is all about. It should be between several sentences and a paragraph.

Company Information – Include a short statement that covers when your business was formed, the names of the founders and their roles, your number of employees, and your business location(s).

Growth Highlights – Include examples of company growth, such as financial or market highlights (for example, “XYZ Firm increased profit margins and market share year-over-year since its foundation). Graphs and charts can be helpful in this section.

Summarize Future Plans -- Briefly describe the products or services you provide.

Financial Information – If you are seeking financing, include any information about your current bank and investors.

Your Products/Services – Explain where you would like to take your business.

Summarize Future Plans – Explain where you would like to take your business.

The executive summary should highlight the strengths of your overall plan and therefore be the last section you write.

Business plans can be shared with the executive candidates or desired partners to help convince them of the potential for the business, and persuade them to join the team.

Your Products/Services -- Briefly describe the products or services you provide.