when an expectation of some high point of importance or excitement is not fulfilled or the seriousness

a tendency to favour one thing, idea, attitude or person over another which makes it difficult to make a fair assessment

a mild or vague expression substituted for a thought or word which is felt to be too harsh or direct

a word which has both the same sound and spelling as another but has a different meaning (e.g. the

noun ‘the bear’ and the verb ‘to bear’)

special terms or expressions used in a trade or profession or by any specific group (e.g. computer users

a restatement of an idea or text in one’s own words

the use of ridicule, sarcasm and irony to comment critically on society or individual or a situation

a fixed conventional (and often biased) view about what role a particular person is expected to play

to pick up meaning behind what is stated and to deduce all the implications