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WorksheetsStrategic planning
Total questions: 10
Worksheet time: 3mins
What does the term service mean?
It exists when you motivate the employees in your organisation
It is something that cannot be separated
It is difficult to evaluate
Schedule downtime during periods of Low capacity
What doe the term service culture mean?
It exists when to u motivate the employees in your organisation
It is Something that cannot Be separated
It is difficult to evaluate service before the experience
Schedule downtime during periods of Low capacity
How do companies develop a service culture ?
Seek feedback
But a chocolate bar
Talking to the boss
GoIng to the gym and exercising together
What are the characteristics of service marketing?
Resourcefulness
Variance coefficient
Variability
Keep them separated
What is marketing?
It is when people go out to the market to buy groceries
It’s needs, wants and demands
Marketing is the art and science of exploring, creating and delivering value to satisfy the needs of a target market at a profit
It is about building a brand
How do companies develop a service culture ?
Reward and recognition
Keeping quiet
By minding own business
To start a rumour
Characteristics of service marketing :
Intangibility
Paralegality
Inseparability
Variability
What are some of the management strategies for service business ?
Managing consistency
Tangibilising the product
Managing the traffic
Managing service quality
To understand the marketplace is to understand the customers ?
Needs
wants
knits
Demands
What is the purpose of marketing?
To make new friends in the workplace
To help connect business to their customers
To help identify who marketers are
So that the customers can be left alone
