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CHAPTER 1 - MKT1044

Total questions: 15

Worksheet time: 4mins

Name
Class
Date
1.

Family is one of the most important sources of business idea

a)

true

b)

false

2.

Joining Intensif Magnet Kekayaan dan Kejayaan (IMKK) program by Dr Azizan Osman is one of the way to get business idea

a)

true

b)

false

3.

There are 8 blocks of Business Model Canvas

a)

True

b)

False

4.

In a longer business pitch, the elevator pitch can be used as the destruction in the business writing.

a)

true

b)

false

5.

Information from several online networks can give an idea

a)

yes

b)

no

6.

Personal assistance, dedicated personal assistance and Self-Service are example of channel in BMC

a)

true

b)

false

7.

Value proposition describes how a company communicates with and reaches it customer segments

a)

true

b)

false

8.

strategic alliances between non-competitors is an example of Key Resources

a)

true

b)

false

9.

Sub-par business proposal is the best business proposal

a)

true

b)

false

10.

Business proposal is used to convince interested bodies for example financial institutions, suppliers, partners, customers etc.

a)

true

b)

false

11.

Business pitching is a presentation by one or more people to an investor or group of investor, though formal presentation, email, letter or even impromptu conversation

a)

true

b)

false

12.

Goal of business pitching is to get business idea

a)

true

b)

false

13.

Guidelines to write a successful business pitching are get to the point, elevator pitch, pay attention to details and do research

a)

true

b)

false

14.

Entrepreneur should has knowledge, interest and passion to do start up a business

a)

true

b)

false

15.

business proposal is come after business plan

a)

true

b)

false