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dComm Morning Tea Quiz

Total questions: 10

Worksheet time: 3mins

Name
Class
Date
1.

In Pet, what % of our growth do we predict will come from the Digital channel between now and 2025?

a)

+60%

b)

+50%

c)

+40%

d)

+30%

2.

What % of people turn to their smartphone to research a product while watching a TV ad?​

a)

46%

b)

56%

c)

66%

d)

76%

3.

Searching for a store location on your smartphone is an example of what type of Google micro moment?

a)

I want to know

b)

I want to go

c)

I want to do

d)

I want to buy

4.

How big do we estimate our Pet dComm business was in 2019 ?

a)

$1.5M NSV

b)

$2.5M NSV

c)

$3.5M NSV

d)

$4.5M NSV

5.

Countdown keeping its service & branding consistent across instore, click & collect & delivery is an example of what type of selling?

a)

Multichannel selling

b)

Omnichannel selling

c)

Cross-channel selling

d)

Interchannel selling

6.

What % of our Countdown Pet Sales come from people shopping on CD Online?

a)

4.5%

b)

6.8%

c)

7.9%

d)

9.7%

7.

How big is NZ retailer Pet.co.nz? (RSV in the latest MAT?)

a)

$9.5M

b)

$15M

c)

$19.5M

d)

$24M

8.

How many SKUs does Mighty Ape sell on its site?

a)

+769

b)

+7,690

c)

+76,900

d)

+769,000

9.

Which of these sites are considered Pure Play Generalist Retailers?

a)

Pet.co.nz

b)

Mighty Ape

c)

Once It

d)

Netflix

e)

Trademe.co.nz

10.

What is the name of a new Pure Play Pet Specialist retailer that has launched in NZ in the last month?

a)

Pet Connect

b)

Pet Direct

c)

Pet Circle

d)

Pet Club NZ