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WorksheetsMKT243 ( Chapter 1&2)
Total questions: 10
Worksheet time: 7mins
Marketing is a process by which companies create value for customers and build strong customer relationships to capture value from customers in return.
True
False
Not Sure
Exchange is...
the act of receiving something from someone
the act of obtaining a desired object from someone by offering something in return
the act of giving and receiving gifts from the other
Click the answer below. It could be more than one correct answer.
Rule of exchange
There must be at least two parties.
Each party believes it is appropriate or desirable to deal with the other party.
Each party is capable of communication and delivery.
Each party has something that might be of value to the other party.
Each party is free to accept or reject the exchange offer.
What is demographic?
The study of human populations in terms of size, density, location, age, gender, race, occupation, and other statistics
The study of human behavior including their ability, their capacities and their talent.
The study of human emotions such as their happiness, their sadness and their heart desires.
How technology gives impact to the macro-environment?
New technology create new products, and market opportunities
New technology helps to create a better place.
New technology helps to build connections.
Whats is CSR in business stands for?
Community services responsibility
Corporate responsible services
Corporate service responsibility
What is Corporate social responsibility?
Ethical responsibility is
being ethical; doing what is right, just,and fair.
being ethical; doing what is right even its wrong.
being ethical; doing the right thing at the wrong time.
Legal responsibility is..
Obeying those who is brave
Obeying those who has power
Obeying the influential people
Obeying the law
Being a “good corporate citizen;” contributing to the community and quality of life
Legal responsibility
Ethical responsibility
Voluntarily responsibility
