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Jr CEO: Cost Structures

Total questions: 8

Worksheet time: 6mins

Name
Class
Date
1.

American Airlines innovatively saved $40,000 per year by doing this....

a)

Putting one less olive in every salad

b)

Paying their staff less money

c)

Reducing safety and maintenance checks on their aircraft

d)

Running more flights per day

2.

Which of these is a strategy for Google to reduce its costs? (Pick all that apply)

a)

Make searches slower, so they use lesser server capacity

b)

Make search results faster, improving customer experience

c)

Stop giving free lunches to their employees

d)

Reduce its advertising rates for businesses

3.

ClueHunt operates mystery rooms in many cities. It charges people to rent a mystery room by the hour.


Which of these are their fixed costs?

a)

Rent for the space

b)

Water bottles given to each customer

c)

The props in the mystery room

d)

The security guard outside the rooms

4.

ClueHunt operates mystery rooms in many cities. It charges Rs. 600 per game, for up to 8 people to enter a room.


Which of these strategies can it use to increase revenue? (Tick all that apply)

a)

Charge more per hour per room

b)

Only allow 6 people per room

c)

Reduce the duration of the game

d)

Reduce the number of staff on-site

5.

A delivery company has 50 trucks, which must constantly travel between City A and City B to make deliveries.


They charge businesses to deliver their packages.


Which of these strategies should the company adopt to break even?

a)

Charge the highest possible rate per kg (but trucks may run empty)

b)

Charge the amount it costs to run the trucks

c)

Charge the lowest possible rate per kg

d)

Charge nothing initially and gain market share

6.

Jimmy runs an ice cream store and sees a big drop in business during winters. Which of these fixed costs can he convert into variable costs?


(Tick all that apply)

a)

Ordering lesser ice cream ingredients during the winter

b)

Renting a smaller shop during the winter

c)

Reducing the staff during the winter

d)

Reducing advertising and marketing spend

7.

Which of these is a strategy for reducing fixed costs of a business? (Select all that apply)

a)

WeWork allows companies to rent office space by seat rather than getting a whole office

b)

A cloud kitchen charges businesses a fixed amount per year and delivers food monthly

c)

A laptop rental company which rents out laptops by the day

d)

A manufacturer who bulk manufactures a minimum of 50,000 uniforms for restaurants

8.

A company is said to break even when....

a)

Costs > Revenue

b)

Costs = Revenue

c)

Costs < Revenue