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RTM Unit 4

Total questions: 11

Worksheet time: 6mins

Name
Class
Date
1.

Customer feedback allows company to understand how people rate and use products vs competitive products. This is importance of

a)

function

b)

market trend

c)

significance

d)

identification

2.

Satisfied and motivated employees will create higher

a)

staff turnover

b)

customer satisfaction

c)

social listening

d)

educational level

3.

What is the role of employee when he/she gives feedback on group morale and working environment?

a)

Evaluator

b)

Team leader

c)

Internal customer

d)

External customer

4.

Which of the following is NOT a guideline of a good survey?

a)

Use open-ended questions

b)

Assure customers of a speedy response

c)

Make rating scales consistent

d)

Ask only questions that fulfill the end goal

5.

S introduces new nail polish on Facebook & receives enquiry & compliment. Which method did S use?

a)

Questionnaire

b)

Focus group

c)

Front-line staff

d)

Social listening

6.

Staff don't give honest feedback as they don’t feel comfortable. What should manager practise?

a)

Show mutual respect

b)

Listen to team leaders/supervisors first

c)

Reduce the punishment if the feedback is not constructive.

d)

Top management needs to open their office doors at all time.

7.

Which of the following is an example of "Input" when measuring productivity of a company?

a)

Cost of labour

b)

No. of goods sold

c)

Total sales quantity

d)

No. of customers served

8.

In retail service sector, "sales per customer" is an indicator to measure

a)

service quality

b)

efficiency of equipment

c)

customer satisfaction

d)

effectiveness of marketing strategy

9.

An example of capital is

a)

customers

b)

land

c)

salaries

d)

sales

10.

One way to obtain feedback from staff is

a)

email

b)

team feedback

c)

social listening

d)

usability test

11.

One of the ways to increase productivity is to

a)

increase input

b)

decrease output

c)

decrease input

d)

decrease profit