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IELTS Vocabulary- Media and Advertising

Total questions: 12

Worksheet time: 6mins

Name
Class
Date
1.

It can be said that the effectiveness of .... contributes to curb the spread of SAR COVID 2 in Vietnam.

a)

banning people from eating outside

b)

broadcasting propaganda

c)

banning people from going to the supermarket

d)

banning people from going to the hospital

2.

Newly received information about an event that is currently occurring or developing is called...

a)

new news

b)

out of date news

c)

common news

d)

breaking news

3.

A form of advertising campaign/strategy used by brands, companies, or a non-profit organization which involves a well-known person using their social status or fame to help promote a product, service or even raise awareness.

a)

commercial advertising

b)

word of mouth

c)

celebrity endorsement/branding

d)

billboards

4.

A form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers.

a)

online marketing

b)

all of the options

c)

Internet advertising

d)

digital advertising

5.

The action or activity of gathering information about consumers' needs and preferences.

a)

product survey

b)

market research

c)

deliver questionnaires

d)

product launching

6.

A particular group at which a film, book, advertising campaign, etc., is aimed.

a)

random customers

b)

target objectives

c)

defined customers

d)

target audience

7.

Vietnamese government... strict ... ..... the sale of weapons.

a)

apply rules into

b)

impose regulations on

c)

use rules to

d)

ban actions on

8.

A person with the ability to influence potential buyers of a product or service by promoting or recommending the items on social media.

a)

Influencers

b)

celebrities

c)

famous people

d)

comedians

9.

The government has imposed strict ...... on the press.

a)

censor

b)

sensory

c)

censorship

d)

control

10.

You have to give him credit for .... ..... ...... ........ He is so creative.

a)

dealing with the challenge

b)

thinking outside the box

c)

completing all the tasks

d)

helping others in needs

11.

In the prime time television, audiences are normally...

a)

provided with so many useful information

b)

introduced to many new movies

c)

bombarded with all kinds of adverts

d)

too busy to watch

12.

All the forms of advertising is to...

a)

stimulate people to purchase products

b)

encourage people to understand deeply about the new products

c)

persuade consumers to pay more

d)

all the options