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Logistics Customer Service Strategy

Total questions: 20

Worksheet time: 11mins

Name
Class
Date
1.

A process for providing significant value-added benefits to the supply chain in a cost-effective way is known as ____________ __________ in logistics.

a)

customer relationship

b)

customer service

c)

customer centric

d)

customer care

2.

Customer service is located in the _________ _________ part of the marketing mix.

(a)  

3.

The elements of customer service in logistics are:

a)

Price

b)

Product quality

c)

Service

d)

Security

e)

Loyalty

4.

Customer service is simply an activity or performance measures in the company and it is not part of overall corporate philosophy.

a)

True

b)

False

5.

Customer service is the measure of how well the logistics system is performing in providing (a)   for a product or service.

6.

The following are activities related to customer service EXCEPT:

a)

The ease of checking stock

b)

Placing and order

c)

Post sale support of the item

d)

Negotiating price with suppliers

7.

If the level of customer service is high, the company will be able to accomplish these things EXCEPT:

a)

retain existing customers

b)

attract more customers

c)

retain existing suppliers

8.

The customer service level that an organization provides has a direct impact on the following EXCEPT:

a)

market share

b)

total logistics costs

c)

overall profitability

d)

management structure

9.

Customer service is similar to customer satisfaction.

a)

True

b)

False

10.

Transshipment is part of the (a)   elements of customer service.

11.

Product tracing is part of the (a)   elements of customer service.

12.

Written statement of policy is part of the (a)   elements of customer service.

13.

Response time from sales representative is part of the key measurements in ____________ levels

a)

performance

b)

progress

c)

productivity

d)

service

14.

___________ __________ is the most common customer service complaints.

a)

Damaged goods

b)

Frequently cut

c)

Late delivery

d)

Product quality

15.

When customer service in B2B fails, this is the most common penalty the company will experience:

a)

Discontinued items

b)

Refused to support promotion

c)

Reduced the volume of business

d)

Stopped all purchases with supplier

e)

Called in salesman or manager

16.

Customer service failures in B2C will result in the following EXCEPT:

a)

Do not purchase item

b)

Buy item at another store

c)

Substitute different brand

d)

Delay purchase

e)

Discontinue doing business

17.

(a)   justice refers to the manner in which people are treated during the conflict resolution process; for example, with courtesy and respect or rudely.

18.

_______________ justice refers to the perceived fairness of the policies, procedures and criteria used by decision makers in arriving at the outcome of a dispute or negotiation.

a)

Procedural

b)

Interactional

c)

Distributive

d)

Recovery

19.

Customer service standards rarely reflect the customer's point of view.

a)

True

b)

False

20.

Customer service standards provide management with cues for __________________ action

a)

corrective

b)

preventive

c)

premeditative

d)

predetermined