A carefully worded statement of business goals.

A short document or section of a document produced for business purposes.

A study undertaken by an organization to identify its internal strengths and weaknesses, as well as its external opportunities and threats.

Assesses major external factors that influence a business' operation in order to become more competitive in the market.

Deciding of the name of a business.

A way to close a business down.

A business tool used to analyse competitors.

Is designed to help you find new ideas from within those products and services that you already offer.

Rebranding by changing logo/trademarks.

Changing their staff.

Changing their hours of trade.

Increasing staff rates of pay.

Where the price of a product is initially set low to rapidly reach a wide fraction of the market and initiate word of mouth.

Prices of psychology services.

Refers to selling products at a price just below a whole number, e.g, $7.99 instead of $8.00.

Is a pricing strategy in which the selling price is determined by adding a specific dollar amount markup to a product's unit cost.

Seed, growth, maturity

Start-up, growth, maturity, post-maturity

Seed, growth, post-maturity

Seed, start-up, growth, maturity, decline/post-maturity

Executive summary, operations plan, marketing plan, financial plan, human resources plan

Executive summary, operations plan, staff roster, marketing plan, financial plan

Executive summary, staffing plan, marketing plan, financial plan

operations, plan, marketing plan, financial plan, human resources plan

Product, Price, Planning, Place

Product, Price, Promotion, Place

Product, Pricing, Promotion, Planning

Promotion, Pricing, Population, Product

It is concerned if the technology of the firm is working to its maximum efficiency.

It is concerned with how efficiently the staff are working in a business.

It is concerned with how effective the leadership of an organisation is.

It is concerned with converting materials and labour into goods and services as efficiently as possible to maximize the profit of an organization.

Being a responsible business owner, making sure your business is making a profit.

Being a responsible business owner, making sure your employees are all paid on time.

When a business owner recognises that they have responsibilities not only for the economic activities of their business but also for the social and environmental implications.

When a business owner believes that their business has only a responsibility to their shareholders and employees.