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Quiz for Marketing

Total questions: 10

Worksheet time: 9mins

Name
Class
Date
1.

A place where goods or bought and sold against the price consideration between the buyer and seller is called -------------

a)

Exchange

b)

Market

c)

E-commerce

d)

Transaction

2.

Many people want BMW only the few are able to buy this is an example of --------

a)

Need

b)

Want

c)

Demand

d)

Status

3.

marketing is the activity set of ---------- and process for creating communicating delivering and ------------- offering that have value for customers clients partners and society

a)

Institutions, satisfying

b)

Organisations, exchanging

c)

Institutions, exchanging

d)

Organisations ,understanding

4.

----------- involves purchase from various sources and assembled at one place -involves creation and maintenance of the stock of goods purchased and --------involves transfer of ownership of the goods

a)

Selling and buying

b)

Assembling and selling

c)

Buying and assembling

d)

Assembling and buying

5.

The following is not a type of Marketing concept

a)

The production concept

b)

The Selling concept

c)

The societal Marketing concept

d)

The supplier concept

6.

Who is the father of modern marketing?

a)

Peter Drucker

b)

Philip Kotler

c)

Lester Wunderman

d)

Abraham Maslow

7.

The most formal definition of marketing is -----------

a)

An organisational function and set of process for creating ,communicating and delivering value of customers and that benefit the organisation

b)

Improving the quality of life for consumers

c)

Meeting needs profitability

d)

Marketing is an organisational function includes the 4Ps

8.

Marketing is both an art and science that is constant tension between the formulated side of marketing and the ----------- side

a)

Behaviour

b)

Creative

c)

Management

d)

Selling

9.

Which one of the following is a key to build lasting relationships with consumer?

a)

Price of the product

b)

Need recognition

c)

Customer satisfaction

d)

Quality of product

10.

Which of the following is not an exchange function of marketing?

a)

Product planning and development

b)

Buying function

c)

After sales service

d)

Selling function