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Sessions 1-2 memory test!

Total questions: 21

Worksheet time: 12mins

Name
Class
Date
1.

Pick TWO real-time services from this list:

a)

Supermarket

b)

Share prices

c)

Bus timetable

d)

Game site

2.

What is another name for the "affiliate model" of online advertising?

a)

Pay-per-view

b)

Pay-per-click

c)

Premium-per-view

d)

Premium-per-click

3.

What type of service is Microsoft Teams (as we use it in College)?

a)

Education

b)

VLE

c)

Commerce

d)

Business

4.

Select TWO disadvantages to banner advertisements

a)

They don't work

b)

They are distracting

c)

They are expensive

d)

They take up users' bandwidth

5.

What is one reason a business may choose email advertising

a)

Users are guaranteed to see the advert

b)

Users will always respond to email

c)

Bulk emailing is very cheap

d)

mailing lists are always accurate

6.

Which statement is NOT true about the affiliate model?

a)

Website owners hosting ads can receive revenue

b)

Ads can be targetted to relevant users

c)

The hosting website loses some screen space

d)

Advertisers receive revenue when the ad is clicked

7.

Pick TWO true statements about banner and popup adverts

a)

They are usually animated to catch user interest

b)

They do not need to load quickly

c)

Users are not usually aware of them

d)

They can be targetted to user groups

8.

Why might a company pay a search engine for advertising?

a)

It is cheap

b)

It can reach target users based on their searches

c)

It can generate revenue when it is clicked

d)

It is guaranteed to work

9.

Car tax is renewed using a __________ online service

a)

Business

b)

Commerce

c)

Government

d)

VLE

10.

What makes advertising "online" advertising?

a)

It is quickly delivered to users

b)

It is delivered through the Internet

c)

It does not involve humans in any part of the process

d)

It works better than other advertising

11.

Pick TWO business services from the list:

a)

Video Conferencing

b)

Film Streaming

c)

Collaborative Working

d)

Internet Banking

12.

Car tax is renewed using a __________ online service

a)

Business

b)

Commerce

c)

Government

d)

VLE

13.

Which one of these is an example of bad netiquette?

a)

Typing in ALL CAPS

b)

Using emoticons

c)

Having a cartoon avatar

d)

Replying instantly

14.

Which of these is an example of a Microblog?

a)

Facebook

b)

Twitter

c)

Instagram

d)

Tiktok

15.

What is recorded onto a podcast?

a)

Photos

b)

Video

c)

Audio

d)

PowerPoint slides

16.

What is a Wiki?

a)

An online diary

b)

A website developed collaboratively by members

c)

An online chat facility

d)

A website for sharing online educational content

17.

What TWO things are transmitted over VoIP?

a)

Video

b)

Photographs

c)

Audio

d)

Podcasts

18.

What online service is a weather forecasting site an example of?

a)

Download services

b)

Communication

c)

Real time

d)

Entertainment

19.

Which of these statements is NOT true of VoIP?

a)

It uses IP addresses

b)

Data follows a pre-defined route

c)

Data is split up into Packets

d)

It works everywhere there is a stable internet connection

20.

What is an emoticon?

a)

A picture representing the user

b)

A small graphic showing a feeling

c)

A short weblog entry

d)

A reply to a message

21.

Which of these is an advantage of VoIP?

a)

Reduces travel time

b)

Relies on an internet connection

c)

Data is exchanged over the internet

d)

Audio converted to digital and back again