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Worksheets

Logo Knowledge

Total questions: 22

Worksheet time: 13mins

Name
Class
Date
1.

Cisco, the worldwide leader in networking for the internet, is named after its headquarters’ location in San Francisco. While its namesake doesn’t have a hidden meaning, the blue stripes above the logotype not only represent an electromagnet but also, ________________________________.

a)

Telephone wires

b)

The wave that sound makes

c)

Golden Gate Bridge

d)

A geometric pattern

2.

Amazon is a powerhouse when it comes to online shopping, and their logo reflects that. The yellow arrow in their logo starts at the letter ‘a’ and ends at the letter ‘z’, implying that they sell everything from a to z. The arrow also represents __________.

a)

A smile

b)

How fast your order comes

c)

It takes four days for shipping (each letter is a day)

d)

Underground transportation of packages

3.

What do you notice about Baskin Robbins logo?

a)

The blues lines represent ice cream scoops

b)

BR stands for Carol Baskin

c)

The b sideways represents a banana split

d)

31 is in pink - represents the 31 flavors

4.

What company logo is this?

a)

Roxy (Clothes)

b)

Timberland (Shoes)

c)

United Way (organization)

d)

Botanical Gardens of KC (gardening)

5.

Name this logo.

a)

London Symphony Orchestra

b)

Lees Summit Outdoors (athletic clothing)

c)

Urban Outfitters (outdoor clothing and supplies)

d)

Urban Openness (home building company)

6.

Le Tour De France logo has two hidden messages inside of it. The first is a bit more obvious, with a cyclist making up the letter ‘r’, but the second is more subdued. The yellow circle that acts as the ____________ is also a sun, indicating that the events of the race only occur in the daytime.

a)

happy face of riders

b)

entirety of the race

c)

oranges they eat at rest stops

d)

bikes wheel

7.

Name this logo.

a)

AG Low (construction company)

b)

Maze-tacular (children's play place)

c)

Atlanta Georgia Art Museum

d)

Agriculture Growing Company

8.

What makes this logo special? (This is a clothing company)

a)

The m and the w show the way to the department store.

b)

The e and the a represent a 96, which is how much the clothes cost.

c)

If you rotate it, it says the same thing.

d)

There is nothing special about it.

9.

Gamecube’s logo is very interesting to look at, and for good reason. Not only is it a cube within a cube, but....

a)

The cubes form a G and C.

b)

It represents a rubiks cube

c)

It shows how a game is inserted in the game system

d)

It shows how the games were created using pixels.

10.

What is hidden in this logo?

a)

a face

b)

the Earth

c)

Nothing

d)

The company owners name

11.

What is the hidden meaning? (Brown didn't even know this)

a)

The arrow shows how fast they ship items

b)

The colors represent the nations flag that started FedEx

c)

D and E work together, that is why they are together

d)

F and E are the owners initials.

12.

This old logo for the Milwaukee Brewers looks like a baseball mit catching a baseball, but it’s not only that. Upon closer inspection, you can see that ______________.

a)

The letters m and b make the mit.

b)

It is not a baseball in the glove. It's a football.

c)

Nothing is special.

d)

It is actually the logo for the basketball team

13.

What does the gold mound represent?

a)

Matterhorn Mountain in Switzerland

b)

A pile of chocolate, since they make huge chocolate bars

c)

An old man in a hat, the original creator

d)

Pile of gold, all of the money they make

14.

What is so special about this?

a)

Nothing

b)

It has each letter, TOYOTA in it

c)

It's the colors of Japans flag, where they are made

d)

It represents the wheels on automobiles

15.

Washington State University’s mascot is a cougar, which is their logo mark. Subtly hidden in the cougar’s head is ____________.

a)

A baby cougar

b)

Nothing

c)

The university initials

d)

A football

16.

Hmmmm....

a)

The p is a pushpin

b)

Nothing but fancy letters

c)

S and t connected shows connections between people

d)

S and t make a heart to show that people can pin what they love

17.

What do you see?

a)

Africa

b)

People

c)

Birds

d)

Mountains

18.

What company is this logo for?

a)

Guild of Food Writer

b)

Bic Pen Company

c)

Ancient Writers Association

d)

Pen and Ink Publishing Company

19.

???

a)

NBC

b)

NCB

c)

NBO

d)

NOB

20.

Is this baby a real person, or an artists sketch?

a)

Real Person

b)

Artists Sketch

21.

The story of the world-famous Nike Swoosh logo is a great lesson for designers to keep in mind. The designer of the Swoosh, Carolyn Davis, was actually a design student when she created the logo for the company and was paid ______ for her contribution.

a)

$35

b)

$0

c)

$150

d)

$2,500

22.

The Walt Disney is his signature.

a)

True

b)

False