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Worksheets

ThinkWave 2.0

Total questions: 10

Worksheet time: 4mins

Name
Class
Date
1.

What is relevant to both product and market in the business canvas model ?

a)

Customer Segments

b)

Key Partners

c)

Unique Value Proposition

d)

Key Resources

2.

Contents in identifying your objective ?

a)

Awareness

b)

Engagement

c)

Acquisition

d)

All of the above

3.

Rank of sri lanka in ease of doing a business is

a)

102

b)

156

c)

53

d)

85

4.

The Customer Segments Building Block defines

a)

The bundle of products and services that create value for a specific Customer Segment

b)

The different groups of people or organizations an enterprise aims to reach and serve

c)

The cash a company generates from each Customer Segment

d)

The most important assets required to make a business model work

5.

The types of standard audience

a)

Website audience

b)

Mobile audience

c)

Engaged audience

d)

Demographic

6.

Ways to be more creative

a)

Read

b)

Enjoy the mid

c)

Enjoy the nature

d)

All of the above

7.

The Value Propositions Building Block describes

a)

The bundle of products and services that create value for a specific Customer Segment

b)

The most important assets required to make a business model work

c)

How a company communicates with and reaches its Customer Segments to deliver a Value Proposition

d)

The cash a company generates from each Customer Segment

8.

The Channels Building Block describes

a)

The types of relationships a company establishes with specific Customer Segments

b)

The most important assets required to make a business model work

c)

The bundle of products and services that create value for a specific Customer Segment

d)

How a company communicates with and reaches its Customer Segments to deliver a Value Proposition.

9.

The first step when deep-diving into a campaign

a)

Defining your audience

b)

Identifying your objective

c)

Selecting your placements

d)

Developing your creatives

10.

The Customer Relationships Building Block describes

a)

The types of relationships a company establishes with specific Customer Segments

b)

The bundle of products and services that create value for a specific Customer Segment

c)

The cash a company generates from each Customer Segment

d)

The most important assets required to make a business model work