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Theatre Marketing

Total questions: 14

Worksheet time: 7mins

Name
Class
Date
1.

Who is responsible for organizing the advertising and publicizing of the play?

a)

Advertising crew

b)

Marketing crew

c)

Publicity crew

d)

Radio crew

2.

Posters should include

a)

the name of the show

b)

a summary of the show

c)

the time of the show

d)

the location of the show

3.

A poster should include who is presenting the show.

a)

True

b)

False

4.

Photos and stories released in the school newspaper or website do not help to raise interest in the show.

a)

True

b)

False

5.

The front of the program should include this visual element

a)

Title

b)

Publisher

c)

Logo

d)

Playwright

6.

You gain permission to use a playwright's work by paying a fee called a ______________.

a)

copyright

b)

publishing

c)

target

d)

royalty

7.

A brief description is called a _________________.

a)

royalty

b)

summary

c)

logo

d)

message

8.

To know what you're saying, what is your focus, is your campaign __________________.

a)

synopsis

b)

summary

c)

message

d)

library

9.

Principles of design using the elements of art are applied to the logo used to engage the _________________.

a)

actors

b)

designers

c)

audience

d)

crew

10.

A poster should include the dates and times that the performances will take place.

a)

True

b)

False

11.

The program should only include the names of the actors.

a)

True

b)

False

12.

The playwright's name should be at least ____ the font size of the title.

a)

25%

b)

50%

c)

75%

d)

100%

13.

Marketing is the way of connecting your product with your audience's/customer's wants.

a)

True

b)

False

14.

Marketing and advertising is consistent, stable, and fixed way of getting your message visible to the audience.

a)

True

b)

False