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WorksheetsMarketIn Quiz!
Total questions: 15
Worksheet time: 5mins
What is the practice of making a long-lasting image in people’s heads, by helping them solve their problems known as?
Marketing
Influencer marketing
Personal branding
All of the above
Which of the following should be considered when building a personal brand?
Up-to-date job description
A profile without a job description
A written profile in the second person
At least two past positions
A person or group of people who change their opinion or behavior as the result of exposure to new information is known as ____________?
Influencer
Influencee
Influence
None of the above
Which of the following shouldn't be considered when building a personal brand?
Up-to-date job description
A minimum of three skills
A person's industry
A colored profile picture
Who is Steve Wozniac?
Apple Inc. CEO
Apple Inc. Co-Founder
Apple Inc. President
Apple Inc. Vice President
Why do you need a personal brand when searching for a job?
Group all like-minded candidates together
Distinguish yourself from your competition
Differentiate yourself from a company's brand
None of the above
Which of the following is not a way to build a personal brand on LinkedIn?
Building a community
Connecting with potential clients
Reaching out to Journalist and Editors
Having an anonymous identity
Which of the following is a way to build a personal brand on LinkedIn?
Having an anonymous identity
Withholding your skills and work experience
Connecting with potential clients
Having a verified account
Which of these do not form a visual identity for your brand?
Photo
Headline
Bio
Language
What does creating a brand identity NOT result in?
Understanding a competitor's goals
Determining key business goals
Creating a path to fulfill key business goals
Identify the target group of your brand
When was LinkedIn founded?
2002
2000
2001
2009
The term "Personal Branding" was coined by?
Fred Mercury
Maria Luthenberg
Napoleon Hills
Martin Luther
How can LinkedIn serve the company aside from social network marketing?
Job openings can easily be dispersed to qualified candidates on LinkedIn
Company pictures can be posted to the profile
Pricing lists can be posted
Negative press about the competition can be easily spread
What feature does LinkedIn offer for pay accounts?
Ability to post pictures
Increased abilities to connect directly and send messages to people
Ability to post in Groups and create a Group
Ability to block users
How can a company use the same material for both traditional and social network marketing?
Posting a luring comment on Twitter to the company site
Selling ad space on the company website
Utilizing a television ad campaign online as well on their site and sites such as YouTube
Creating a magazine print ad with the company website
