Wayground logo

Free Printable Worksheets

Font size

S
M
L
XL
Worksheets

Brands - Vocabulary Quiz

Total questions: 14

Worksheet time: 11mins

Name
Class
Date
1.

No one recognizes our brand name, slogan or logo. We need to raise our _____

a)

brand awareness

b)

brand loyalty

c)

brand stretching

d)

brand

2.

I have great ___ for Sony. I always buy my electronics from them.

a)

brand awareness

b)

brand image

c)

brand loyalty

d)

brand name

3.

The ____of Mercedes is that it is safe, luxurious and reliable.

a)

brand stretching

b)

brand awareness

c)

brand name

d)

brand image

4.

Cadbury started producing hot chocolate drinks which is an example of ___.

a)

brand stretching

b)

brand name

c)

brand awareness

d)

brand loyalty

5.

George Clooney advertising for Nespresso is an example of ___.

a)

product launch

b)

product endorsement

c)

product range

d)

product lifecycle

6.

A ___ consists of introduction, growth, maturity and decline.

a)

product lifecycle

b)

product launch

c)

product range

d)

product placement

7.

The use of Coca-Cola in "Britain Got Talent" program is an example of __.

a)

product placement

b)

product launch

c)

product range

d)

product lifecycle

8.

Apple had their ___ for I-phone 12 in a grand event.

a)

product

b)

product lifecycle

c)

product range

d)

product launch

9.

Samsung has a wide _________.

a)

product placement

b)

product range

c)

product endorsement

d)

product launch

10.

Microsoft is the ____in computer software.

a)

market leader

b)

market share

c)

market segment

d)

marketing

11.

Galaxy is the ___________to Cadbury.

a)

market challenger

b)

market leader

c)

market segment

d)

market share

12.

Surveys and focus groups are ways of conducting ___.

a)

market research

b)

market leader

c)

market segment

d)

market share

13.

The ___ of Samusng has highly increased over one year.

a)

market challenger

b)

market segment

c)

market share

d)

market research

14.

Teens aging 12-18 years old are the targeted _____for Tiktok platform.

a)

market segment

b)

marker leader

c)

market challenger

d)

market share