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Types of briefs

Total questions: 10

Worksheet time: 5mins

Name
Class
Date
1.

When a client calls a media company to ask about what he needs, this considered as a formal brief

a)

True

b)

False

2.

When reading a media brief, you need to recognize the client .....

a)

Age

b)

Requirements

3.

When the client does not have a clear vision about the production and needs to discusse the aims and objectives with the company.

a)

Formal Brief

b)

Competition Brief

c)

Negotiated Brief

4.

If the brief has been published in newspapers, it called_.

a)

Formal

b)

Tender

c)

Informal

5.

When a client has a clear idea about his project and he arranges a meeting with the media company, this is a_.

a)

Formal

b)

Competition

c)

Tender

6.

After reading a brief, what constraints need to be considered?

a)

Ethical

b)

Legal

c)

Regulation

d)

All above

7.

Production budget & Payment schedule should be agreed upon in writing before undertaking the work.

a)

True

b)

False

8.

The contribution of different media companies in one brief called competition brief

a)

True

b)

False

9.

The contribution of different media companies in one brief called the cooperative brief

a)

True

b)

False

10.

The target audience should be considered while the response plan is creating.

a)

True

b)

False