Demographic segmentation refers to the statistical data about a group of people

Psychographic segmentation focuses on how the customer acts.

Behavioral segmentation classifies customers and audiences that relate to their personalities and characteristics

Geographic market segmentation categorizes customer based on geographic borders

Selling a comfy and fluffy jacket to customers living in South Korea is an example of geographic market segmentation.

Producing luxury bags for customers who take them as symbol of wealth and high social status is an example of behavioral market segmentation.

Selling luxury bags to customers with a history of buying luxury items from the past 5 years is an example of psychographic market segment.

Selling luxury items to people with high income is an example of B2C demographic market segmentation.

Selling luxury cars to managers with high incomes in other company is an example of B2B demographic market segmentation.