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WorksheetsMarket Segmentation
Total questions: 10
Worksheet time: 6mins
Market segmentation is dividing your target market into certain....
looks
characteristics
rooms
Cereals such as Frosties and Coco Pops target which market segment?
Income
Gender
Age
Lifestyle
Vegetarian and Vegan products target which market segment?
Lifestyle
Gender
Age
Income
A Ferrari targets which market segment?
religion
gender
Income
culture
Which is NOT a benefit of market segmentation?
Promotion offers can reach that segment
Products are sold in places suitable for that segment
Price is suitable for what that segments is willing to pay
Lower sales from that segment
Make up and beauty products mainly target specific...
Locations
Genders
Religions
Incomes
Which is NOT a market segment?
Age
Income
Lifestyle
Looks
A market place is any where where buyers and sellers meet to buy and sell. Which is NOT a market place?
Internet website
Farmers market
The Park
A Shop
The role of marketing is to find out what (a) want and persuade them to buy
The role of marketing involves raising (a) of products/services and the brand
