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Final Assessment MGT300

Total questions: 42

Worksheet time: 36mins

Name
Class
Date
1.

Which of the following occurs during data cleansing?

a)

Clean missing records.

b)

Clean redundant records

c)

Clean inaccurate data.

d)

All of the above.

2.

Which of the following describes ETL?

a)

A process that extracts information from internal and external databases.

b)

A process that transforms information using a common set of enterprise definitions.

c)

A process that loads information into a data warehouse.

d)

All of the above.

3.

Which of the following statements is true?

a)

The more complete an organization wants to get its information, the less it costs.

b)

The more accurate an organization wants to get its information, the less it costs.

c)

The less accurate an organization wants to get its information, the more it costs

d)

The more complete and accurate an organization wants to get its information, the more it costs

4.

What supports back-office operations and strategic analysis and includes all systems that do not deal directly with the customers?

a)

Analytical CRM

b)

Operational CRM

c)

Personalization

d)

All of the above

5.

Which of the following represents operational CRM?

a)

Supports traditional transactional processing

b)

Supports day-to-day front-office operations

c)

Supports operations that deal directly with the customers

d)

All of the above

6.

Which of the following is not a CRM industry best practice?

a)

Define information needs and flows

b)

Build an integrated view of the customer

c)

Scalability for organizational growth

d)

Implement using the big-bang approach

7.

Which of the following is not one of the five basic components of supply chain management?

a)

Plan

b)

Source

c)

Cost

d)

Deliver

8.

What is the ability to view all areas up and down the supply chain?

a)

Bullwhip effect

b)

Demand planning software

c)

Supply chain visibility

d)

Supply chain execution software

9.

Which of the following is not a principle of supply chain management?

a)

Customize the logistics network and focus intensively on the service requirements

b)

Listen to signals of market demand and plan accordingly

c)

Segment customers by service needs and then tailor services to those particular segments

d)

Listen to signals from telecommunications equipment

10.

Which of the following generates demand forecasts using statistical tools and forecasting techniques?

a)

Bullwhip effect

b)

Demand planning software

c)

Supply chain visibility

d)

Supply chain execution software

11.

Which of the following types of information can be found in a database?

a)

Employees

b)

Transactions

c)

Inventory

d)

All of the above

12.

What is a primary key?

a)

A field (or group of fields) that uniquely identifies a given record in a table

b)

A primary key of one table that appears as an attribute in another table and acts to provide a logical relationship between the two tables

c)

Characteristics or properties of an entity

d)

A field (or group of fields) that uniquely identifies a given attribute in a table.

13.

All of the following are advantages of database-stored information except:

a)

Increased flexibility

b)

Increased performance

c)

Increased information redundancy

d)

Increased information integrity

14.

Which of the following measures how quickly a system performs a certain process or transaction?

a)

Scalability

b)

Performance

c)

Redundancy

d)

Information integrity

15.

What is a category of AI that attempts to emulate the way the human brain works?

a)

Intelligent system

b)

Artificial intelligence

c)

Expert systems

d)

Neural network

16.

Which of the following represents the different information formats?

a)

Detail, summary, aggregate

b)

Document, presentation, spreadsheet, database

c)

Individual, department, enterprise

d)

None of these

17.

Which of the following represents the different information granularities?

a)

Detail, summary, aggregate

b)

Document, presentation, spreadsheet, database

c)

Individual, department, enterprise

d)

None of these

18.

Which of the following is not one of the five characteristics common to high-quality information?

a)

Accuracy

b)

Completeness

c)

Consistency

d)

Quantity

19.

Which of the following is the most commonly used form of AI in the business arena?

a)

Intelligent system

b)

Artificial intelligence

c)

Expert system

d)

Neural network

20.

What is it called when each transaction, entity, and event is represented only once in the information?

a)

Uniqueness

b)

Accuracy

c)

Consistency

d)

Timeliness

21.

Transactional information is used when performing operational tasks and repetitive decisions, such as analyzing daily sales reports and production schedules to determine how much inventory to carry.

a)

True

b)

False

22.

Timely information must be up-to-the-second to be accurate.

a)

True

b)

False

23.

Purchasing stocks is an example of analytical information.

a)

True

b)

False

24.

A data-driven website is an interactive website kept constantly updated and relevant to the needs of its customers through the use of a database.

a)

True

b)

False

25.

The ultimate goal of AI is to build a system that can mimic human intelligence.

a)

True

b)

False

26.

Plan, source, make, deliver, and return are the five basic supply chain management components

a)

True

b)

False

27.

The bull and bears effect occurs when distorted product demand information passes from one entity to the next throughout the supply chain

a)

True

b)

False

28.

A shopping bot is one of the simplest examples of an intelligent agent.

a)

True

b)

False

29.

The biggest pitfalls associated with real-time information is that it continually changes.

a)

True

b)

False

30.

The accuracy characteristic of high-quality information ensures that the information is current with respect to the business requirement

a)

True

b)

False

31.

The primary difference between operational CRM and analytical CRM is the direct interaction between the organization and its suppliers.

a)

True

b)

False

32.

Back-office operations deal directly with the customer.

a)

True

b)

False

33.

Clearly communicate the CRM strategy is the first CRM implementation strategy.

a)

True

b)

False

34.

Complicate marketing and sales processes is one of the objectives of CRM.

a)

True

b)

False

35.

When a user enters or updates information in one ERP module, it is immediately and automatically updated throughout the entire system.

a)

True

b)

False

36.

Sales, marketing, and customer service are the primary users of SCM systems.

a)

True

b)

False

37.

Accounting, finance, logistics, and production are the primary users of ERP systems.

a)

True

b)

False

38.

In the past, departments made decisions independently of each other.

a)

True

b)

False

39.

Customers, resellers, partners, suppliers, and distributors are the primary users of SCM systems.

a)

True

b)

False

40.

Customers is at the heart of any ERP system.

a)

True

b)

False

41.

List and describe several benefits an organization can receive from CRM.

4 lines
42.

Explain the business value of integrating supply chain management, customer relationship management, and enterprise resource planning systems.

4 lines