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Fashion design and merchandising

Total questions: 15

Worksheet time: 10mins

Name
Class
Date
1.

The year ______ gave birth to ‘ready-to- wear’ clothes.

a)

1920

b)

1880

c)

1970

d)

1915

2.

The term used for the art of dress making

a)

Couture

b)

couturier

c)

couturiere

d)

fashion designing

3.

The order of the stages of fashion cycle are

a)

Introduction-rise-decline-obsolescence-peak

b)

Introduction-rise-peak-obsolescence-decline

c)

Introduction-rise-peak-decline-obsolescence-

d)

introduction-peak-rise-decline-obsolescence

4.

The stage of the fashion cycle in which copies of the product are made

a)

Peak in popularity

b)

Rise in popularity

c)

Obsolescence

d)

Introduction of style

5.

Which of the following are roles of a fashion merchandiser

a)

Promotion

b)

Manufacturing

c)

Buying

d)

Selling

6.

The ___________ act as a link between the buyer and the manufacturer and ensure the product is developed as per the requirements of the buyer

a)

buyer merchandiser

b)

production merchant

c)

Retail organization merchandising

d)

None of the above

7.

Which of the following is not a merchandizing right

a)

Right time

b)

Right place

c)

Right quality

d)

Right promotion

e)

Right price

8.

A store which consist of separate sections for clothing, sporting., health and beauty products and electronics equipment are called

a)

Department store

b)

Chain store

c)

Malls

d)

Single unit store

9.

The skills required to pursue a career in fashion merchandising

a)

Forecasting ability

b)

Analytic ability

c)

Communication ability

d)

All of the above

10.

which division is responsible for maintenance of facilities, stores, customer service and receiving and marking of merchandise

a)

Merchandising division

b)

Operational division

c)

Promotion division

d)

Branch store division

11.

Blazer is an example of classic

a)

true

b)

false

12.

(a)   are assigned to conceptualize designs needed for movies, television and theatre productions

13.

(a)   developed the foot treadle for the sewing machine

14.

______ is the category of consumers one is targeting at for selling the product

a)

Target market

b)

Demographic segmentation

c)

Market segmentation

d)

Geographic segmentation

15.

(a)   are short lived fashion