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Promoting Products and Services Revision Unit 205

Total questions: 20

Worksheet time: 10mins

Name
Class
Date
1.

Which describes the MAIN benefit to the salon of promoting a wider range of services?

a)

Longer opening hours

b)

Increased Profits

c)

Relocation to a larger salon

d)

Hiring more staff

2.

Which describes the benefits of a product?

a)

The look of the packaging

b)

The effects on the hair and skin

c)

The brand name of the product

d)

The price and quality of the product

3.

Which one is a principle of effective face to face communication?

a)

Ask very personal questions to show friendliness

b)

Use hand gestures to show creativity

c)

Maintain eye contact to show interest

d)

Always speak quietly to maintain confidentiality

4.

Which one is the MOST important reason for maintaining personal hygiene

a)

To avoid accidents

b)

To avoid offending others

c)

To reduce hazards

d)

To reduce absence from work

5.

Which one is a benefit to the salon of selling products to the client?

a)

Reduced chemical waste

b)

Increased profit

c)

Reduced stock rotation

d)

Increased salon turnover

6.

Which one is NOT part of the sales process?

a)

Identify need

b)

Close the sale

c)

Describe the item

d)

Carry out the service

7.

A feature of a product can include its size

a)

True

b)

False

8.

A feature can be described as the characteristics of the service or product?

a)

True

b)

False

9.

Which one is MOST important when describing products to clients?

a)

To explain the Consumer Protection Act

b)

To describe health, safety and store room conditions

c)

To show knowledge of the manufacturer, supplier and cost

d)

To have knowledge of features, benefits and availability

10.

Which one is an example of a buying signal?

a)

The client avoids making eye contact when the stylist/receptionist discusses the latest offers

b)

The client makes reference to the products that are being used during the service

c)

The client gives limited responses to information give about aftercare products.

d)

The client leaves the product information leaflet when going to the reception to pay

11.

Which one of the following is a benefit to the salon of promoting services to the client?

a)

Increase to staff wages

b)

Increased staff working hours

c)

Reduced monthly salon overheads

d)

Possible increase to salon takings

12.

which of the following is a main feature of a professional service?

a)

The service is carried out by trainees

b)

Experienced staff carry out the service

c)

The clients own products are used during the services

d)

Low-cost products are used during the service

13.

when speaking to clients it is important to always use technical words

a)

True

b)

False

14.

Smiling and nodding when the client is speaking shows that the stylist is listening

a)

True

b)

False

15.

Why is personal presentation important in the salon?

a)

It proves staff are capable

b)

It shows a professional image

c)

To reduce client complaints

d)

To avoid accidents occuring

16.

Ingredients are listed on packaging to that the stylist does not have to learn what each product does.

a)

True

b)

False

17.

Good knowledge about services offered by the salon will increase ability to match services to client needs

a)

True

b)

False

18.

Which one of the following identifies the correct order of the sales process?

a)

Describe the features and benefits , identify a need, demonstrate product use and close the sales

b)

Identify a need, close the sale, demonstrate product use and describe the features and benefits

c)

Close the sale, demonstrate product use, describe the features and benefits and identify a need.

d)

Identify a need, describe the features and benefits, demonstrate product use and close the sale

19.

Which one of the following identifies when a client has agreed to buy a product?

a)

The stylist adds it to the bill

b)

The client agrees to pay for the item

c)

The client asks for a cheaper alternative

d)

The stylist demonstrates its' use on the client

20.

Which one of the following payment methods withdraws money immediately from the users account?

a)

Cheque

b)

Voucher

c)

Debit Card

d)

Credit Card