an assertion offered as evidence that something is true

in favor of or against something

suppression of speech, public communication, or other information, on the basis that such material is considered objectionable, harmful, sensitive, or "inconvenient."

an assertion that something is true or factual

the last section of a communication

an opinion offered in opposition to another position

the quality of being believable or trustworthy

knowledge on which to base belief

cause somebody to adopt a certain position or belief

an opinion that is held in opposition to another

the speech act of refuting by offering a contrary argument

using language effectively to please or persuade

a widely held but fixed and oversimplified image or idea of a particular type of person or thing

a misconception resulting from incorrect reasoning

undistorted by emotion or personal bias

a quality that appeals to emotions, especially pity or sorrow

A quality that appeals to ethics (such as the popularity of the speaker)

A quality that appeals to logic (facts)