WorksheetsXII VOC, Mass Media Studies UT-1
Total questions: 10
Worksheet time: 10mins
Name
Class
Date
1.
Research and development Section creates a product
a)
No
b)
Yes
c)
Maybe
d)
None of these
2.
Retail Market is a sellers Market
a)
No
b)
Yes
c)
None of these
3.
Consumer's Status is a characteristic of Psychographic Segmentation
a)
Yes
b)
No
4.
Advertising creates a new demand
a)
Always
b)
Sometimes
c)
Never
5.
Newspaper is Print media Advertising
a)
Yes
b)
No
6.
Podcast is an example of (a) advertising
7.
Market segmentation divides the market into (a) segments or parts
8.
Merchandise is a part of Point of Purchase advertising
a)
Yes
b)
No
c)
None of these
9.
Income level is a part of Geographic segmentation
a)
Yes
b)
No
c)
None of these
10.
Advertising does not create Brand Loyalty
a)
Yes
b)
No
c)
None of these
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