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PMK1213_Macro (Part 2)

Total questions: 6

Worksheet time: 85secs

Name
Class
Date
1.

Marketers use ____________ to improve the quality of products and services provided by their organizations nowadays.

a)

technology

b)

intermediaries

c)

agent

d)

content

2.

Which of the following are considered as the latest technology used by businesses?

a)

Website

b)

E-commerce

c)

Online payment

d)

Bar code scanner

3.

______________ cover many areas relevant to marketers, including packaging, pricing, advertising and sales.

a)

Demand & Supply

b)

Needs & Wants

c)

Import & Export

d)

Laws & Regulations

4.

Business legislation has been enacted for a number of reasons:

a)

to protect companies from each other

b)

to protect consumers from unfair business practices

c)

to make profit from trade polices

d)

to enforce trade policies and regulations

5.

Cultural is made up of institutions and others forces that affect a society’s_______________________________.

a)

basic values

b)

perceptions

c)

preferences

d)

behaviors

6.

Core beliefs and values are ________________________________ .

a)

more open to change

b)

passed on from parents to children

c)

influenced by friends

d)

trained from school