Our vision is a world where limitless ………… improves lives, redefines business and pioneers a sustainable …………

(write your answer with "and" or "&" or "," in between)

(a)  

Our growth strategy: Gearing for growth by extending our leadership in ………

(a)  

Our …. who work together – as individuals and teams to deliver on our purpose, vision and strategy, everyday.

(a)  

To successfully create this exciting future, we need to continue to have our …….. at the heart of everything we do. They form an integral part of our joined-up company story and help us realize our purpose and vision.

(a)  

Our ……. is your guide to our ethical principles and expectations. It’s aligned to our values of professionalism, respect and perseverance, which enable us to lead with integrity.

(a)  

What focus area missing from our Focus Areas:

- Cooperation and collaboration

- Empathy humanness

- Fact-based and courageous decisions

- A speak-up environment

(a)  

What is this?

- It is a tagline and a creative concept that captures the essence of our bold vision and purpose, as well as our optimism for the future.

- It is the shortest, most memorable expression of our strategy

- It is a valuable brand asset that will accompany many of our external assets and campaigns, as well as internal activity.

(a)  

What is this?

-It is a one-stop shop for branded content.

-It contains an overview of all brand foundational components.

It’s also a helpful guide on how to implement design equities, including the logo, color palette, illustration and photography style, the approved fonts and other executional considerations that ensure a consistent tone of voice.

(a)  

What is D&I stands for?

(a)  

Ericsson (a)   is an internal accelerator for Ericsson employees with pioneering new business ideas