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WorksheetsProduct Marketing
Total questions: 10
Worksheet time: 8mins
What are the goods or services that people desire or wish to have?
Needs
Wants
Demands
What are the things needed to survive such as food, water, and shelter?
Social needs
Security needs
Physiological needs
Which communication between the buyer and the seller aims to modify the buyer's behavior?
Marketing
Demands
Self actualization
Which of the following is NOT an example of service?
Brianna goes to Aling Nena's sari-sari store and buys soy sauce.
Denise made an online restaurant reservation.
Marie visits a hairdresser to have her hair cut.
Which promotion allows customers to smell, feel, and see the high quality and characteristics of the product?
Publicity
Advertising
Product Display
Which promotion is a marketing technique that promotes a product through short-term appealing activities such as discounts and promotions?
Personal selling
Sales promotion
Advertising
What is the term for the amount of interest in a given product that consumers are willing to buy at a given price, in a given period?
Needs
Wants
Demands
Which promotion strategy is a free form of mass communication media?
Publicity
Advertising
Production
Give at least two popular promotional strategies.
1.
Give at least two popular promotional strategies.
2.
