Font size
WorksheetsReview - Facebook Pixel, Ads Reporting, and Shops
Total questions: 10
Worksheet time: 9mins
When you choose ThruPlay as the billing option for videos 15 seconds or shorter, you only pay when someone watches your video to completion.
TRUE
FALSE
5. (a) allows you to create, customize, export, share and schedule reports on your ad performance based on a set of parameters that you choose.
What does the ad metric 'ThruPlay' measure?
allows advertisers to optimize and choose to pay only for ads that are played to completion for videos shorter than 15 seconds.
allows advertisers to optimize and choose to pay only for ads that are played to completion for videos shorter than 20 seconds.
the number of times your video played for at least 3 seconds
the number of times your video played for at least 10 seconds
What are the 3 ways to install Facebook Pixels?
Manual
Automatic
User Partner Integration
Email instructions to your developer
5. You can see your web event data in (a) after you add the Facebook pixel base code and event code to your website or set up the Conversions API.
What tool can advertisers use on their website to diagnose and troubleshoot Pixel errors?
Pixel Helper Tool
Event Setup Tool
Aggregated Event Measurements Tool
none of the above
Ho Jin saw that his Pixels aren't firing. He wants to get the specific location of the Pixel to send it to his developer for troubleshooting. Where can he find the specific URL in which the Pixel is installed?
Events Manager
Pixel Helper Tool
Google Analytics
Website
This type of Checkout method lets customer buy products directly from a client's Facebook Page/IG Business Profile
Checkout with Messaging
Checkout with Facebook/Instagram
Checkout with Website
none of the above
(a) help customers find products that are right for them when visiting a shop
It is the total number of actions that people took on your Facebook Page and its posts, attributed to your ads.
Reach
Website Content Views
Page Engagement
Website Conversions
