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Pioneer Hygiene Industries LLP

Total questions: 50

Worksheet time: 38mins

Name
Class
Date
1.

Business process of creating relationship with and satisfying customers.

a)

Advertisement

b)

Marketing

c)

Market Research

d)

Market Study

2.

Long-term, forward-looking approach to planning with the fundamental goal of achieving a sustainable competitive advantage.

a)

Advertisement

b)

Marketing

c)

Marketing Plan

d)

Marketing Strategy

3.

Comprehensive document or blueprint that outlines the advertising and marketing efforts for the coming year.

a)

Marketing Plan

b)

Market Research

c)

Marketing Strategy

d)

Product Testing

4.

Process of gathering, analyzing, and interpreting information about market, product, or service to be offered for sale in the market, about the past, present and potential customers for the product or service.

a)

MARKETING PLAN

b)

MARKET RESEARCH

c)

MARKETING STRATEGY

d)

PRODUCT TESTING

5.

Asking survey questions aimed capturing needs, values, attitudes, behaviors and demographics.

a)

ADVERTISING TESTING

b)

BRAND AWARENESS AND REACH

c)

MARKET SEGMENTATION

d)

PRODUCT TESTING

6.

Help produce marketing messages to change or enhance existing perceptions about your products/ services

a)

ADVERTISING TESTING

b)

BRAND AWARENESS AND REACH

c)

MARKET SEGMENTATION

d)

PRODUCT TESTING

7.

SATISFACTION AND LOYALTY ANALYSIS IS ?

a)

Keeping how effective your marketing campaigns really are.

b)

Measuring customer satisfaction to increase customer retention.

c)

Surveys that ask customers to choose between different products with unique features and price points.

d)

Tests of advertising campaigns can save you valuable time and resources.

8.

Brand Awareness and Reach is?

a)

Keeping how effective your marketing campaigns really are.

b)

Measuring customer satisfaction to increase customer retention.

c)

Surveys that ask customers to choose between different products with unique features and price points.

9.

Notice announcement in a public medium promoting a product, service or event or publicizing a job vacancy.

a)

ADVERTISEMENT

b)

ADVERTISING

c)

DISPLAY ADS

10.

Marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea.

a)

ADVERTISEMENT

b)

ADVERTISING

c)

DISPLAY ADS

d)

SOCIAL MEDIA ADS

11.

Digital Ads, Billboards, Newspapers and Magazines are _____________.

a)

DISPLAY ADS

b)

PODCASTS

c)

SOCIAL MEDIA ADS

12.

Paying to sponsor a sports or a charity event.

a)

DISPLAY ADS

b)

EVENT MARKETING

c)

OUTDOOR ADVERTISING

d)

SOCIAL MEDIA ADS

13.

Pinterest, Instagram, Facebook are example of ........

a)

DISPLAY ADS

b)

PODCASTS

c)

SOCIAL MEDIA ADS

d)

VIDEO ADS

14.

Based in the customer's perception alone.

a)

Brand Identity

b)

Brand Image

c)

Brand Recall

d)

Brand Recognition

15.

What are you as a marketing team create.

a)

Brand Identity

b)

Brand Image

c)

Brand Recall

d)

Brand Recognition

16.

Look at this series : 53,53,40,40,27,27,.. What number should come next?

a)

12

b)

14

c)

27

d)

53

17.

Marathon is to race as hibernation is to

a)

Winter

b)

Bear

c)

Dream

d)

Sleep

18.

Find the statement that must be true according to the given information

1. Vincent has a paper route . Each morning, he delivers 37 newspapers to customers in his neighborhood. It takes Vincent 50 minutes to deliver all the papers. If Vincent is sick or has other plans, his friend Thomas, who live on the same street, will sometimes deliver the papers for him.

a)

Vincent and Thomas live in the same neighborhood

b)

It takes Thomas more than 50 minutes to deliver the papers.

c)

It is dark outside when Vincent begins his deliveries

d)

Thomas would like to have his own paper route.

19.

STATEMENT : It is desirable to put the child in school at the age of 5 or so.

ASSUMPTIONS :

1. At that age the child reaches appropriate level of development and is ready to learn.

2. The schools do not admit children after six years of age.

a)

Only assumptions 1 is implicit

b)

Only assumptions 2 is implicit

c)

Either 1 or 2 is implicit

d)

Neither 1 nor 2 is implicit

e)

Both 1 and 2 are implicit

20.

STATEMENTS :

The old order changed yielding place to new.

CONCLUSIONS:

1. Change is the law of nature.

2. Discard old ideas because they are old.

a)

Only conclusion 1 follows

b)

Only conclusion 2 follows

c)

Either 1 or 2 follows

d)

Neither 1 nor 2 follows

e)

Both 1 and 2 follow

21.

CAUSE & EFFECT

STATEMENTS:

1. All the schools in the area had to kept closed for most part of the week.

2. Many parents have withdrawn their children from the local schools.

a)

Statement 1 is the cause and statement 2 is it's effect

b)

Statement 2 is the cause and statement 1 is it's effect

c)

Both the statement 1 and 2 are independent causes

d)

Both the statement 1 and 2 are effects of independent causes

22.

ELFA, GLHA, ILJA,_____,MLNA

a)

OLPA

b)

KLMA

c)

LLMA

d)

KLLA

23.

SCD, TEF, UGH, _____, WKL

a)

CMN

b)

UJI

c)

VIJ

d)

IJT

24.

1.Tanya is older than Eric.

2. Cliff is older than Tanya.

3.Eric is older than Cliff.

If the first two statements are true, the third statement is....

a)

True

b)

False

c)

Uncertain

25.

If A is the brother of B; B is the sister of C; and C is the father of D, how D is related to A ?

a)

Brother

b)

Sister

c)

Nephew

d)

Cannot be determined

26.

Arrange the words given below in a meaningful sequence.

1. Key 2. Door 3. Lock 4. Room 5. Switch on

a)

5,1,2,4,3

b)

4,2,1,5,3

c)

1,3,2,4,5

d)

1,2,3,5,4

27.

In the series 2,6,18,54,..... What will be the 8th term ?

a)

4370

b)

4374

c)

7443

d)

7434

28.

A,P,R,X,S and Z are sitting in a row. S and Z are in the centre. A and P are the ends. R is sitting to the left of A. Who is to the right of P ?

a)

A

b)

X

c)

S

d)

Z

29.

Y is in the East of X which is in the North of Z. If P is in the South of Z, then in which direction of Y, is P ?

a)

North

b)

South

c)

South- West

d)

South- East

30.

A man walks 5km toward south and then turns to the right. After walking 3 km he turns to the left and walks 5 km. Now in which direction is he from the starting place ?

a)

West

b)

South

c)

North - East

d)

South-West

31.

QUESTION :

In which year was Rahul born ?

STATEMENTS:

1. Rahul at present is 25 years younger to his mother.

2. Rahul's brother,who was born in 1964,is 35 years younger to his mother.

a)

1 alone is sufficient while 2 alone is not sufficient

b)

2 alone is sufficient while 1 alone is not sufficient

c)

Either 1 or 2 is sufficient

d)

Neither 1 nor 2 is sufficient

e)

Both 1and 2 are sufficient

32.

Introducing a boy, a girl said , " He is the son of the daughter of the father of my Uncle."How is the boy related to the girl ?

a)

Brother

b)

Nephew

c)

Uncle

d)

Son- in- law

33.

0,2,8,14,?,34. Find the missing term.

a)

20

b)

23

c)

24

d)

25

34.

Email to persuade.


Arrange the paragraphs in the correct order.


Dear Mr. Ahmed,


1. I also understand the need to keep costs at a minimum hence our small team, but I strongly believe with the recent boost in demand from our clients, our revenue can accommodate more team members. I therefore humbly request that you kindly consider hiring two more staff for our team as soon as possible.


2. I would like to bring to your attention the need for more staff in our department.


3. Please consider my suggestions and revert should you require any further clarification. Thank you for your consistent support.


4. Lately, owing to increased customer activity, our department become inundated and is at the brink of collapse. I fear that a continuous stretch on our manpower will lead to reduced employee performance thereby lowering the quality of our service delivery and this could ruin our reputation and business.


Regards,

Amina

a)

1 - 2 - 4 - 3

b)

2 - 1 - 3 - 4

c)

2 - 4 - 1 - 3

d)

2 - 1 - 4 - 3

e)

4 - 1 - 2 - 3

35.

Which option is an inappropriate way of starting an email to inform?

a)

Dear Mr. Mustapha,


I write to inform you that group performance results from the mid-year audit carried out last week are now available.

b)

Dear Mr. Mustapha,


Greetings. Please be informed that group performance results from the mid-year audit carried out last week are now available.

c)

Dear Mr. Mustapha,


Note that group performance results from the mid-year audit carried out last week are now available.

d)

Dear Mr. Mustapha,


I hope that this email finds you well. It is my pleasure to inform you that mid-year group performance results from the recently concluded review are now available.

36.

Which option is an inappropriate way of starting an email to persuade?

a)

Dear Saila,


Please would you be open to a discussion with me regarding employing more staff for our department?

b)

Dear Saila,


I would like to bring to your attention the need for more staff in our department.

c)

Dear Saila,


Owing to recent developments, I believe that we need for more staff in our department.

d)

Dear Saila,


We need more staff in our department and I suggest that you act now.

37.

Another word for clarification is

a)

manipulation

b)

explanation

38.

Should you require further ____________________, kindly ________________ to me at your earliest convenience.

a)

momentum, alert

b)

clarification, revert

c)

suggestion, arrive

39.

Another word for consistent is

a)

dependable

b)

poor

40.

I appreciate your tremendous and __________________________ support for the program.

a)

negative

b)

manageable

c)

consistent

41.

Another word for brink is

a)

edge

b)

side

42.

Our company is at the brink of collapse means?

a)

The company is about to rise

b)

The company will soon get money

c)

The company is about to crash

43.

Pick the odd word out

a)

overwhelmed

b)

inundated

c)

surprised

d)

burdened

44.

Pick the odd word out

a)

material

b)

revenue

c)

income

d)

profits

45.

"Owing to increased customer activity, our department become overwhelmed" means that ....

a)

because of high pressure from customers the department now has more work than they can handle

b)

because of high pressure from customers the department now has more money than they need

c)

because of high pressure from customers the department now has enough work and they can handle it

46.

Choose the appropriate email.

a)

Dear All,


Submit your leave plan for the year 2022 to HR department on or before close of business tomorrow otherwise you will be penalized. Please take note.


Regards,

Noura

b)

Dear Team,


HR needs your leave plan for the year 2022 to HR department on or before close of business tomorrow. Submit it to them immediately or you will be punished.


Regards,

Noura

c)

Dear Team,


Greetings. You are kindly advised to ensure that you submit your leave plan for the year 2022 to HR department on or before close of business tomorrow otherwise you will forfeit your leave benefit for the year. Please take note.


Regards,

Noura

47.

Which is the correct writing process flow?

a)

Conclusion -> Subject Title -> Body of Email

b)

Body of Email -> Conclusion -> Subject Title

c)

Subject Title -> Body of Email -> Conclusion

d)

None of the above

48.

Poor email etiquette can:

a)

Build good relationship, solve problem and create awareness

b)

Resolve problem effectively

c)

Allow reader to understand the contents

d)

Damage your reputation, relationship and cause confusion

49.

Which is the correct sending etiquette?

a)

Double-check the name and email address

b)

Proof read before sending

c)

Don't "reply all" to a large distribution email

d)

All the above

50.

Which statement is wrong when projecting a right image in email writing?

a)

Proper Spelling and Grammar

b)

Arguing and Blaming

c)

Respectful and Polite

d)

Proofread