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WorksheetsStukent_Ch#5 Instagram Marketing
Total questions: 20
Worksheet time: 10mins
Instagram is the world's number 1 social photo app.
True
False
Instagram launched in
2000
2005
2008
2010
In 2012 Facebook purchased Instagram for how much $$?
1 million
1 billion
2 million
2 billion
A few of the major updates included (select all that apply)
Tag photos
videos
sponsored photos/videos
Instagram direct
Instagram and Snapchat have similar features.
true
false
The average age of Instagram users is
65+
30-49
18-29
More men use Instagram than women.
True
False
How long did it take Instagram to reach 1 million users?
2 months
2 weeks
2 days
2 years
No one in the "65+" age group uses Instagram
True
False
What are the 5 different types of Instagram ads?
Photo, video, carousel, story, slideshow
Giveaway, story, GIF, photo, video
Meme, video, GIF, infographic, story
Photo, carousel, meme, slideshow, giveaway
Captions are not used on Instagram
True
False
Posts with at least 1 hashtag (#) get____ % more engagement than those without hashtags.
16
26.2
12.6
6.2
What does the acronym UGC stand for?
use good content
users get creative
upload great comments
user generated content
Fostering engagement is a key to increasing your growth on Instagram
True
False
What is the first step in creating a business strategy?
Creating content
Determine you objectives
Organizing the schedule
Deciding on the theme
Instagram is owned by
It's a good idea for brands to change the theme throughout their Instagram posts. It doesn't really matter what colors and fonts you use.
True
False
Fostering engagement is key to increasing your growth on Instagram.
True
False
Collection of advertisements created to accomplish a shared goal
USC
Advertising Campaign
Promotional Campaign
A consistent voice on Instagram is key to building your brand.
True
False
