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WorksheetsWaterAid
Total questions: 19
Worksheet time: 8mins
When was WaterAid founded?
1981
1985
1990
2016
Which charity advert conventions are reinforced in this advert? Pick TWO
It gives key information about the issue
It has a sad story
It has a non-diegetic voiceover
It directly appeals to the audience for money
The audience would be familiar with the codes and conventions of a typical charity advert
True
False
Which of these groups would the advert appeal to? PICK TWO
People who drink water
People thinking of holidaying in Zambia
30-40 year old nostalgic audience
Western audience who are desensitized to charity adverts
Draw the container Claudia is using to carry water!

Draw the missing word: "_____ on a Rainy Day"

Name one example of binary opposition in the advert!
Complete the statement
"WaterAid acts as an ______ ______ for the target audience, who will assume the statistics in the advert are true and reliable"
(a)
Which company made the Water Aid ad?
Prince's Trust
Band Aid
Atomic London
Procter & Gamble
What is the actual name of the advert?
Rain For Good
Claudia Sings
Sunshine On Rainy Day
It doesn't have a name
Which 2 charitable fundraising events connected with Africa would a British audience be familiar with?
Comic Relief
Band Aid
Extinction Rebellion
Stand Up To Cancer
Name two of Barthes' five codes
Semantic
Visual
Cultural
Technical
“Text SUNNY to 70555” is an example of what kind of written code?
Superlative
Imperative
Personal pronoun
Lexis
What is a dominant ideology
A set of beliefs that women adhere to
A set of beliefs that men adhere to
A set of beliefs that most people adhere to
A set of beliefs that underepresented people adhere to
Which artist sang the original version of Sunshine On A Rainy Day in 1990?
Madonna
Natalie Imbruglia
Kylie
Zoë
What is the advert's unique selling point?
What is a preferred reading of this advert?
The advert is unrealistic and misrepresents the issues
Claudia is a real person and the audience should invest in her narrative
GIVE US ALL YOUR MONEY!!
I have no clue what a Preferred Reading is
Which two elements tell us that the audience is likely good with technology?
#ShareSunshine
Text 'SUNNY' to 70555
650 million people still don't have access to clean drinking water
Popular song
Young women are included in the Target Audience because they might identify with Claudia.
Which theory of identity does this link to?
Stuart Hall's
Liesbet Van Zoonen
David Gauntlett
David Hesmondhalgh
