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Competitive Rivalry 12:30-2

Total questions: 20

Worksheet time: 7mins

Name
Class
Date
1.

A strategic action receives

a)

Strategy implementation

b)

Strategic response

c)

Tactical action

d)

Tactical response

2.

A global economist who conceptualized “first mover”

a)

Joseph Shcumpeter

b)

Joseph Schumpeter

c)

Arnold Shcumppeter

d)

Arnold Schumpeter

3.

Large firms are more likely than small companies to launch competitive actions and tend to do it more quickly. 

a)

True

b)

False

4.

It exists when the firm’s goods or services meet or exceed customers’ expectations.

a)

Competitive edge

b)

Strategic action

c)

Quality

d)

First mover

5.

Tactical action/response is a market-based move that is taken to fine-tune a strategy; it involves fewer resources and is relatively ___________________.

a)

Easy to implement and reverse

b)

Easy to implement and hard to reverse

c)

Hard to reverse and implement

d)

Hard to reverse and easy to implement

6.

Firms operating in the same market, offering similar products and targeting similar customers are competitors.

a)

True

b)

False

7.

Competitive rivalry is the set of competitive actions and responses that occur among firms as they maneuver for an advantageous market position.

a)

True

b)

False

8.

Competitive dynamics refers to the:

a)

circumstances in which competitors are aware of the degree of their mutual

interdependence resulting from market commonality and resource similarity.

b)

set of competitive actions and competitive responses the firm takes to build or defend its competitive advantages and to improve its market position.

c)

total set of actions and responses taken by all firms competing within a market.

d)

ongoing set of competitive actions and competitive responses between competitors as they maneuver for advantageous market position

9.

Multimarket competition occurs when firms:

a)

sell different products to the same customer.

b)

have a high level of awareness of their competitors' strategic intent

c)

simultaneously enter into an attack strategy

d)

compete against each other in several geographic or product markets.

10.

Competitive behavior is the set of competitive actions and responses a firm takes to build or defend its competitive advantages and to improve its market position.

a)

True

b)

False

11.

Firms with high market commonality and highly similar resources are direct and mutually acknowledged competitors

a)

True

b)

False

12.

Market commonality is concerned with the number of markets with which the firm and a competitor are jointly involved and the degree of importance of the individual markets to each.

a)

True

b)

False

13.

Research suggests that a firm with greater multimarket contact is less likely to initiate an attack, but more likely to respond aggressively when attacked.

a)

True

b)

False

14.

In general, compared with firms which compete in only one market, among firms which face one another in multiple markets there is:

a)

similar competitive rivalry.

b)

less competitive rivalry.

c)

more competitive rivalry.

d)

no competitive rivalry.

15.

Research suggests that a firm with greater multimarket contact is _____ likely to initiate and attack, and ___ likely to respond aggressively when attacked.

a)

more; more

b)

less; more

c)

less; less

d)

more; less

16.

What is the positive or negative attribute ascribed by one rival to another based on past competitive behavior?

a)

Actor

b)

Reputation

c)

Competitor

d)

Market Dependence

17.

The firm studies responses that a competitor has taken previously when attacked to predict unlikely responses.

a)

True

b)

False

18.

Firms can predict that competitors with ________ market dependence are likely to respond strongly to attacks threatening their market position,

a)

High

b)

Low

c)

Standard

19.

Competitive advantages are sustainable in ___ cycle markets.

a)

Slow

b)

Fast

c)

Standard

20.

What is the extent to which a firm’s revenues or profits are derived from a particular market?

a)

Actor

b)

Reputation

c)

Competitor

d)

Market Dependence